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Form of work
SalaryBusiness Development Director– Advertising Solutions
Location – Remote
A unique opportunity to be at the heart of international innovation and strategy for one of the fastest growing companies in the online and mobile market research sector.
The purpose of this new role is to be a sales leader in the Dynata Corporate division focused on creative testing.
As a Business Development Director within the Dynata Corporate Division you will be responsible for selling creative testing solution to clients including media agencies, publishers, platforms, advertisers and creative agencies. The ideal candidate will be self-motivated, creative minded, entrepreneurial, and enjoy working within a team dynamic. We are looking for a sales professional with proven Business Development/ account management skills, and a track record of working with cross-functional teams.
An ideal fit would be someone with creative testing research and sales experience.
Responsibilities of the position will include:
- Sell the creative testing solutions into the US sales territory.
- Build and manage a sales pipeline to enable achievement of sales goals.
- Work with the ad solutions product team to improve product positioning and messaging.
- Work closely with our operations and research teams to ensure successful delivery of projects.
- Closely collaborate with the account management team to ensure client needs are being met.
Essential Skills
- Hands-on approach - not afraid to deal with all aspects of client service (sales, strategy, ops, marketing, product development, recruitment etc.)
- Knowledge and field sales experience with digital measurement products and services (e.g., brand lift/campaign effectiveness studies, creative/copy testing solutions)
- Creative thinker in the digital space and shows a willingness to stay attuned to the latest industry trends to ensure continued support for current and future clients
- Minimum of bachelor's degree and 8+ years professional experience, or advanced degree and 5+ years of professional experience
- High level of commercial awareness - identifying opportunities and being prescriptive with solutions, tailoring a measurement or research plan, and negotiating and closing sales.
- Proven ability to deliver consistent results against financial targets
- High personal drive and ability to collaborate with internal and external stakeholders
- Strong communication, presentation, and time management skills
Desirable Skills
- Evidence of comprehending and communicating complex solutions
- Understanding of market research, consumer privacy issues and emerging trends
- A high intellect individual who combines proven sales ability with analytical excellence, superior communication skills (presentation and written) and an ability to build strong client relationships.
- Highly organized but flexible with the ability to work in a fast-paced environment
Dynata are the world’s leading digital data collection company. As market leader we are uniquely positioned as a single source solution for digital market research projects and ad measurement. Supported by cutting edge technology and the largest, highest quality opted-in research panels we bring the voice of the individual to the entire marketing spectrum, from market research to marketing and advertising. Dynata serves nearly 6,000 market research agencies, media and advertising agencies, consulting & investment firms and healthcare and corporate customers in the Americas, Europe, and Asia-Pacific.
At Dynata, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. Dynata welcomes and encourages applications from people with disabilities. We are committed to an inclusive work culture for all our employees. Accommodations by request can be made for all aspects of the selection process.
Dynata is also an affirmative action employer OE/Minority/Female/Veteran/Disabled/Sexual Orientation/Gender Identity
The salary range for this position in is $70K-$100K/yr; however, base pay offered may vary depending on location, job-related knowledge, skills, and experience. A discretionary incentive program may be provided as part of the compensation package, in addition to a full range of medical and other benefits, dependent on full-time employment status.
