The Role
The Marketing Operations Specialist is a pivotal role within our marketing team, responsible for optimizing and executing operational processes, managing our marketing technology stack, and analyzing data to drive insights and improve marketing performance. This role requires a proactive approach, analytical mindset, and the ability to work collaboratively across functions. The ideal candidate will bring a blend of technical, analytical, and project management skills to support the efficient execution of marketing strategies and campaigns.
If this sounds like you, you may be interested in becoming RevolutionParts next Marketing Operations Specialist!
Responsibilities
- Marketing Tech Stack Management: Administer and optimize the use of marketing technologies and tools, including email marketing platforms, and automation tools. Ensure seamless integration and functionality of the marketing tech stack to support campaign execution and lead management processes.
- Data Management and Analysis: Collect, clean, and analyze marketing data from various sources to generate insights on campaign performance, customer engagement, and ROI. Develop and maintain dashboards and reports to inform strategic decisions.
- Process Optimization: Identify and implement improvements in marketing processes and workflows for greater efficiency and effectiveness. Document processes and provide training and support to marketing team members.
- Project Coordination: Support the planning and execution of marketing projects and campaigns, including scheduling, resource allocation, and cross-functional collaboration. Ensure projects are delivered on time and within budget.
- Team Collaboration: Work closely with other teams to ensure alignment and integration of Marketing Operations with business objectives.
- Continuous Improvement: Stay abreast of the latest trends and best practices in Marketing Operations and technology. Recommend and implement innovative solutions to enhance marketing performance.
Requirements
- 3+ years of experience in digital marketing and Marketing Operations.
- Hands-on experience managing marketing automation tools and CRM systems. Certification in a major platform (e.g., HubSpot, Marketo, Pardot) is a plus.
- Experience with project management methodologies and tools.
- Excellent analytical and problem-solving abilities.
- Strong communication and interpersonal skills, with the ability to work effectively in a team environment.
- Detail-oriented with strong organizational and time management skills.
- Excellent project management skills, a strong take-charge initiative, and a tenacious appetite to learn
- Hands-on experience managing. campaigns within Google Ads, Linkedin, Salesforce, Pardot (or other marketing automation tools) and others
- A strong drive to achieve results and own processes end-to-end
- An understanding of Google Analytics and all digital marketing metrics
- Positive, can-do attitude, excited to build something, and confident in taking on new challenges to achieve objectives
- Good with Excel - knows some useful formulas and shortcuts to keep data hygienic
Are you not sure you meet 100% of the qualifications?You should still give it a shot! Research shows that men will apply to a job when only meeting 60% of the requirements, whereas women and members of other underrepresented groups typically only apply when they meet every single requirement. At Revolution Parts, we are Revolutionaries. We build tools, products, and our people. We value diversity in backgrounds and thoughts, so take a shot and apply! Please highlight some of your accomplishments in your resume and cover letter so we can talk about how you can grow with us.
RevolutionParts is proud to provide all full-time Revolutionaries with a comprehensive employment package including competitive compensation, career development, benefits, 401K match, parental leave, and many more valuable perks. You can learn more about our core-value driven culture at our career page.
RevolutionParts is an Equal Opportunity Employer; we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, gender orientation, gender identity or expression, sexual identity, sexual orientation, age, marital status, family status, genetic information, veteran status, or disability status.
Please Note: You will only receive correspondence through the Lever ATS or from a @revolutionparts.com email address. If you are receiving communication through any other platform or domain, it may be fraudulent, and we urge you to ignore the communication.