Social Media Marketing Manager

Are you passionate about golf? Do you enjoy staying updated on the latest golf news, watching the tournaments, and playing on weekends? Are you skilled in writing copy, creating content, and managing Social Media? If yes, we have an opportunity for you. Straight Down, a golf apparel company in San Luis Obispo, is hiring a Social Media Marketing Manager. Join us to share our story and engage with our customers. Apply now to be part of our team!

What the job is:

As our Social Media Marketing Manager, you will be responsible for managing our Social Media platforms from top to bottom. You will collaborate with the product, marketing and photography teams to plan and execute creative posts designed to increase engagement and drive sales. You will be responsible for providing copy, coming up with post ideas, creating video and photo content and analyzing the performance of each platform with a continuous improvement mindset.

Based on-site in San Luis Obispo

Key Responsibilities:

· Collaborate with product, marketing and photography teams to plan all Social Media posts across multiple platforms, determine content needs and execute a plan to obtain all deliverables in a timely manner

· Manage the success of our Social Media accounts

· Schedule and deliver all Social Media posts

· Track analytics and shift content based on improving engagement and click-through traffic to our site or email sign up.

· Write engaging copy

· Stay on top of trends in Social Media and determine how our brand aligns with certain trends.

Required Qualifications:

· Strong knowledge of different Social Media platforms, specifically Instagram, Facebook, X and TikTok

· Ability to create engaging content and come up with creative ideas to increase engagement

· Ability to use analytic tools and interpret data to make informed decisions

· Excellent copy writing and communication skills

· Ability to work in a team and collaborate with cross-functional teams

· Self-starter with the ability to carry out a project and deliverable with little oversight

· Must understand the golf industry

Additional Attributes:

· Ability to travel as needed

Job Type: Full-time

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Ability to Relocate:

• San Luis Obispo, CA 93401: Relocate before starting work (Required)

Work Location: In person