Social Media Manager

Paula’s Choice is Your Right Choice!  

Paula’s Choice Skincare is a multinational brand that is 27 years strong!  Our vision is to empower and enable people around the world with highly effective products and in-depth knowledge to make the best choices for their skin.  We question ingredients, follow the facts and stand up for the customer, because we’re in this journey together.  

Paula’s Choice is committed to diversity! Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. We hope you agree.  If you share our values and our enthusiasm for empowering people to achieve their own definition of beautiful, Paula’s Choice could be a wonderful fit for you.

What we offer you*: 

• A robust benefits package including health, vision, dental, retirement and more 

• Flexible spending account, Employee assistance program 

• Fitness perks, meditation app membership and more 

• Product samples and discounts 

• Generous PTO 

• Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post)

*Please note these benefits are only available to full-time Paula's Choice employees. 

How you’ll have an impact at Paula’s Choice  

The Temporary Paid Social Media Manager is responsible for the day-to-day planning, management, performance analysis, and reporting for paid social and top-of-funnel digital marketing campaigns.

As a Temporary Paid Social Media Manager, a typical day might include a mix of the following: 

• Campaign set-up and management: audience development, creative testing, bid and budget management 

• Utilize Meta Ads, TikTok Ads, Pinterest Ads, and other awareness channels to drive brand awareness and DTC sales for new and existing customers 

• Use Google Analytics and collaborate with our in-house data team to develop insights to drive improvements to top line revenue and new customer sales 

• Ongoing use of reporting, analytics, and trend tools for weekly, monthly, and quarterly reporting 

• Collaborate with organic Social Media team to plan and execute effective creative activations

• Assist in expansion to additional Social Media advertising platforms (Reddit, etc.)

• Assist the Acquisition manager with driving top-of-funnel media buys (e.g. CTV, streaming audio)

• Partner with our in-house influencer team to collaborate on boosted influencer activations 

The Details: 

• Location: Fully remote, US based 

• Hours: Flexible, may be required to work PST hours when needed

• Physical requirements: Ability to handle both long periods of sitting and long periods of screen time

• Travel requirements: Up to 10% at the most 

What you’ll bring to the table: 

• BA/BS Degree required 

• 2+ Years of Experience in Facebook/Instagram Ads Required 

• Bonus: Experience in TikTok Ads, Pinterest Ads, Twitter Ads, Reddit Ads, Google Ads, The Trade Desk 

• Comprehensive understanding of paid Social Media ad auctions, general advertising ecosystems, best practices, bid and optimization strategies, and campaign objectives 

• Strong knowledge of Microsoft Office suite (Word, Excel, PowerPoint) 

• Proven track record in managing successful paid social campaigns, ideally with a revenue/CPA goal 

• Proven analytical skills of key digital campaign performance metrics 

• Ability to work collaboratively with internal teams to successfully meet deadlines in a fast-paced and rapidly changing environment 

Approximate Salary Range Based on Experience and Location:

$42.00- $46.00 USD/hourly

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