Be part of a rapidly growing company committed to excellence! OTO Development seeks a Social Media Manager to be part of a leading-edge marketing and digital strategy team. Based in the companys corporate office in Spartanburg, SC, the Social Media Manager will manage numerous hotels and restaurants with duties to include:
General responsibilities include:
- Social media management you will act as the lead of communication with on-property and regional members and leadership to assist them with projects and campaigns, and to provide Social Media guidance.
- Social media strategyand planning
- Develop Social Media campaigns
- Update Social Media content across all channels
- Content creation, including video and photography
- Creative ability to capture or direct on-brand imagery and video content
- Engage with customers and followers
- Use Social Media marketing tools
- Monitor campaigns and analyze data
- Monthly reporting and performance tracking
- Research the latest trends
- Influencer marketing
- Reputation management
- Events and activations
- Community relations
- Local partnerships
Requirements include:
- Bachelors degree in journalism, marketing, digital media, or related field
- Experience as a Social Media Manager or a similar role, with a minimum of two years of experience
- Strong copywriting skills (written and verbal), interpersonal skills, a positive attitude, and the ability to thrive in a collaborative environment
- Knowledge of best practices for Social Media platforms including Facebook, Instagram, LinkedIn, etc.
- Proven ability to meet deadlines, juggle multiple projects and Social Media accounts, and work independently
- Successful candidate will work daily in the Spartanburg, SC home office
Physical Requirements for this Position
This is a largely sedentary role; however, you must be able to walk and stand for extended periods of time as the job dictates.
Travel Requirements
This position requires up to 30% travel to your restaurants. Travel is outside the local area and overnight.
About OTO
OTO Development (OTO) is a one of the fastest growing hotel management companies in the lodging industry. As an industry leader, OTO develops, owns, and operates award-winning select-service hotels in key markets across the U.S. with brand partners: Marriott, Hilton, Hyatt and IHG. For six years, OTO has ranked on INC. 5000's list of Fastest Growing Private Companies and in 2022 was certified as a high-trust, high-performance workplace by the independent analysts at Great Place to Work Institute.
Brand: Oto Development
Address: 100 Dunbar Street, Suite 402 Spartanburg, SC - 29306
Property Description: 0000 Corporate/Home Office
Property Number: 0000