Social Media & Digital Marketing Coordinator

SOCIAL MEDIA & DIGITAL MARKETING COORDINATOR - FULL TIME - ONSITE/HYBRID

$28.00 - $31.25 per hour, based on experience (Non-Exempt)

We're not just selling sandwiches and salads. We're selling Happy!

Perks and Benefits:

• Health, Dental, Vision, Life Insurance
• 401(k) Match, and other ancillary benefits
• Vacation - Up to 2 weeks of vacation per year!
• Paid Sick Leave
• Employee assistance program
• Parking & Transit Reimbursement
• Discounted tickets through Tickets at Work
• Pet Insurance
• Gym Memberships
• Free and delicious Mendo Meals
• Clear path for growth and development

SUMMARY
Since our founding, we have been committed to creating a place where people can connect, be nourished and experience happiness. Eat Happy isn't just our tagline - it's our way of life. As the Social Media & Digital Marketing Coordinator at Mendocino Farms, you'll be the architect of our digital identity, amplifying our brand presence across social platforms and creating an engaging experience for our guests.

As one of the most critical touch points with the guest, and therefore our brand, this role will sit within Marketing and report into the Director of Brand & Marketing. The three main objectives of this role are as follows: 

• Amplify our brand voice and further develop our personality on our social channels
• Support and translate our overall Marketing Calendar across social touch points
• Manage our Influencer Relations and quarterly Ambassador Program

KEY DUTIES / RESPONSIBILITIES

• Content Strategy, Planning and Development: Create, coordinate and execute the publishing of the organic Mendo Marketing calendar across Instagram, LinkedIn, Facebook, TikTok and Twitter.
  • Assist Art Director and Graphic Designer with New Menu photoshoots
• Social Media Expertise: Proactively stay up to the date on the dynamic SOCIAL MEDIA landscape including platform updates, emerging trends, and real-time news cycles.
• Community Management: Monitor social channels for mentions, comments, and messages, ensuring prompt and appropriate responses.
• Social Listening and Monitoring: Review and share analytics from Iconosquare on a monthly basis with the Marketing Team.
• Influencer Relations: Manage our quarterly Ambassador Program as well as one-off campaigns for NSOs and other marketing initiatives.
  • Identify and vet new content creators and influencers to incorporate into programming
• Guest Engagement Platform: Assist Director of Brand & Marketing with setting up weekly push notifications and email campaigns in Paytronix

COMPETITIVE PAY

• All Mendo Base Camp members are paid on a bi-weekly basis

QUALIFICATIONS
Education & Experience:

• Bachelor's degree in marketing or related field and/or equivalent experience preferred
• 1-3 years of of previous experience in SOCIAL MEDIA, content creation and a passion for the space required
• Experience in restaurants, retail or convenience store preferred

Skills/Knowledge/Abilities:

• Expertise with how each social platform works
• Strong written and verbal communication with denominated experience writing in the voice of a brand across social platforms
• Analytical mindset, someone who likes data and is adept at pattern recognition and can act quickly to rally the right people to act on trends
• Self-motivated with a strong drive for results who can work well in a high-growth culture and operate with little supervision in a dynamic, fast paced environment
• Strong time-management and organizational skills
• Does the ordinary at an extraordinary level (someone who likes going above and beyond)
• Creative and innovative mentality

About Mendo:
We were founded with the vision to offer so much more than food, and since 2005, we've never let the spark of happiness go out. We sell Happy! 

Food is our love language! We connect guests to culinary adventure with our approachably adventurous menu. We use fresh ingredients you can feel good about. We believe that every guest is a friend we haven't made yet or one we're welcoming back. 
Does this get you excited?! Then this is the opportunity you have been waiting for!
Apply today to learn more about this exciting opportunity to become part of the Mendo Team!