Social Media Coordinator

What Makes a Honda, is Who makes a Honda

Honda has a clear vision for the future, and it’s a joyful one. We are looking for individuals with the skills, courage, persistence, and dreams that will help us reach our future-focused goals.

At our core is innovation. Honda is constantly innovating and developing solutions to drive our business with record success. We strive to be a company that serves as a source of “power” that supports people around the world who are trying to do things based on their own initiative and that helps people expand their own potential. To this end, Honda strives to realize “the joy and freedom of mobility” by developing new technologies and an innovative approach to achieve a “zero environmental footprint.”

We are looking for qualified individuals with diverse backgrounds, experiences, continuous improvement values, and a strong work ethic to join our team.

If your goals and values align with Honda’s, we want you to join our team to Bring the Future!

About this Position:

The Social Media team is seeking an individual who is passionate about Social Media and thrives in a fast-paced environment. This person will be responsible for executing creative and innovative Social Media strategies by building communities through customer engagement on Social Media platforms, creating long-standing relationships with consumers and ultimately, supporting sales via Acura and Honda’s Social Media accounts.

Responsibilities include:

• Content Strategy

o Coordinate and execute the publishing of the organic Acura/Honda editorial calendar, encompassing 200+ pieces of unique content all Social Media platforms including Instagram, LinkedIn, Facebook, TikTok, Pinterest, Snapchat and other emerging platforms

o Review content and copy to ensure alignment with the brands’ communities

o Provide ongoing channel maintenance and creative refreshes of the brands’ presence

o Support the identification and vetting of new content creators and influencers to incorporate into programming

o Assist with pulling of analytics as needed for monthly reporting or ad hoc

o Support with coordination of paid social assets under the supervision of the Social Media Specialist

o Assist at events as needed, including some weekend hours for monitoring and 1:1 customer engagement

o Proactively stay up to date on the Social Media landscape including: platform updates, relevant trends, and the real-time news cycle

• 1:1 Community Management

o Monitor Social Media channels for mentions, comments, and messages, and respond promptly and appropriately

o Review and respond to an average of 100 1:1 customer responses a day on vehicle and community related topics, maintaining a response time of less than 1 business hour across 50 communications touchpoints (e.g. DMs, public comments on Instagram, LinkedIn, Threads, TikTok, Pinterest, Snapchat)

o Source opportunities to proactively engage with new audiences to further promote two way conversations

o Escalate monthly insights on most common outreach and consumer feedback to Social Media Coordinator

Who we are seeking:

We are looking for qualified people and diverse background and experiences, open minds, and a disciplined work ethic, to bring the future to Honda.

Required Work Experience:

• 1-2 years of experience in Social Media for a company, preferably a consumer brand

• Expertise in how each social platform works from a brand marketing perspective

• Demonstrated experience writing in the voice of a brand across social platforms

Required Education:

• BA / BS in marketing, communications or related work experience

Desired skills:

• Ability to support a fast paced project team with flexibility and to support needs of project leaders in a functional area

• Strong communication skills (written, verbal and visual) with excellent attention to details

• Strong problem solving skills

• Proven ability to handle sensitive information with discretion and professionalism

• Ideal candidate will also be fluent in Spanish (written and oral)

What differentiates Honda and makes us an employer of choice?

Total Rewards:

• Competitive base salary $55,700 - $83,600

• Pay will be based on several variables that include, but not limited to geographic location, work experience, education, etc.

• Annual Bonus

• Industry-leading Benefit Plans (Medical, Dental, Vision)

• Paid time off, including vacation, paid holidays, sick time, and personal days

• 401K Plan with company match + additional contribution

Career Growth:

• Advancement opportunities

• Career mobility

• Education reimbursement for continued learning

• Training and Development programs

Additional Offerings:

• Wellbeing program

• Community service and engagement programs

• Product programs

• Free drinks onsite

Honda is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor.