Social Listening / Community Engagement Specialist

Dazzle Dry is a leading brand in the beauty industry, dedicated to providing high-quality, fast-
drying nail polish that combines innovation with style. As the Social Listening/Community
Engagement Specialist, you will play a key role in building and maintaining our brand presence
across various social media platforms.

The ideal candidate is a creative individual with a passion for beauty and nail care, possessing
excellent communication skills and a keen understanding of social media dynamics. This role
involves curating and engaging with consumers, ensuring brand alignment, and driving program
success through weekly updates and approvals.
Responsibilities:
Community Engagement:
 Foster and grow an active and engaged online community through responding to comments,
messages, and inquiries on social media platforms. (DTC sites – both retail and Pro, Instagram,
Facebook, Twitter, Pinterest)
 Build and nurture an online community around the Dazzle Dry brand.
 Foster positive relationships with followers, customers, and beauty enthusiasts.
Social Listening and Media Management:
 Create and curate engaging content for Dazzle Drys social media channels, including but not
limited to Instagram, Facebook, Twitter, and Pinterest.
 Develop and implement social media strategies to increase brand awareness and engagement.
 Monitor and respond to comments, messages, and mentions across social platforms.
Content Creation:
 Collaborate with creative and performance agencies to develop/activate creative assets for
campaigns and promotions.

Campaign Execution:
 Assist in the planning and execution of social media campaigns and giveaways to drive brand
engagement and reach.
Stay Updated on Industry Trends:
 Keep abreast of industry trends, social media best practices, and emerging platforms to ensure
the brand remains innovative and relevant.

Qualifications:

 Bachelors degree in Digital/Social Marketing, Marketing or a related field or relevant
experience.
 1-2 years experience in social media or digital marketing preferred
 Strong understanding of social media platforms and their respective audiences. (Facebook,
Twitter, Instagram, LinkedIn, etc.).
 Excellent written and verbal communication skills.
 Basic knowledge of graphic design tools (Canva, Adobe Creative Cloud, etc.) is a plus.
 Creative mindset with the ability to think outside the box.
 Basic knowledge of social media analytics and reporting.
 Detail-oriented with strong organizational and time-management abilities.
 Ability to adapt to a fast-paced and dynamic work environment.
 Passion for beauty, fashion, and sustainability.