Overview
The primary objective of Sr. Manager, Category Leadership is to lead the customization and execution of Pet Category strategies with Walmart & Sam’s Club to deliver solutions that help out-perform in the category and drive Post growth and profit. A key measure of success is the development of a long-term category partnership with the retailer leveraging deep consumer, shopper, and category understanding while gaining cooperation with all relevant stakeholders at the customer.
Responsibilities and Accountabilities
- Develop a relationship with customers as the most trusted Pet category partner with a focus on Dog and Cat Food. Achieve and maintain Post’s status as the most strategic and valued category advisor or validator.
- The customer recognizes the Post Category Leadership Team as the Pet experts.
- Provide category management insights and actionable recommendations that will drive category growth at the customer. Provide detailed category analysis and recommendations in the areas of product assortment, placement, pricing, and promotion that will drive category sales.
- Key contributor and participant in developing and presenting customer Joint Business Planning information, internal Quarterly Business Reviews, and retailer strategies, tactics, and actions that will drive both customer category growth and Post success.
- Develop custom customer fact-based selling stories and supporting tools and capabilities that drive category growth initiatives. Partner with Post Commercial teams (Category Strategy, Customer Commercialization, Sales Planning, Insights & Innovation, Brand Marketing, Commercial Analytics) to ensure that our internal goals are consistent with the insights and initiatives that will drive overall category success.
- Own and manage the customer category review process. Heavy focus on expert presentation of assortment and shelf recommendations and developing POG’s that improve category performance and productivity.
- Set customer performance targets and proactively identify opportunities based on an in-depth understanding of the customer`s capability, position in the market, and willingness to execute.
- Ability to challenge the status quo to implement positive change.
- Occasional support of other customers may be called upon throughout the year.
Education
- 4-year college degree.
Experience
- 5 years’ experience in the Consumer Package Goods industry.
- 3 years’ experience in Category Management.
Other Characteristics
- Proven track record of influencing cross-functional relationships with key decision-makers.
- Ability to develop strong long-term client/customer relationships.
- Analytical skills & ability to successfully integrate different streams of information into sound proposals.
- Strong project management skills.
- Category Systems Knowledge i.e. Planogram Building & Versioning - Highly proficient using Space Planning tools (JDA), Assortment Planning (Kantar RichMix), Data Visualization software (Tableau)
- Strong working knowledge of Syndicated National (Nielsen/IRI, Numerator, Panel Data) and Customer Data (Luminate, RetaiLink)
- Strong oral and written communication, and presentation skills.
- Highly proactive with strong time-management & organizational skills.
- CPG selling experience and pet food category knowledge are strongly preferred.
- 20-30% travel.
Work Location
- Bentonville, AR