Pharma Marketing Manager – Dtc & Hcp (Onsite – Princeton, Nj)

Pharma Marketing ManagerDTC & HCP (Onsite Princeton, NJ)

We are looking for an experienced Marketing Manager for a large pharmaceutical company. This role serves as a dedicated point-of-contact for a brand, and their digital and media agencies, ensuring seamless execution of omni-channel campaigns/tactics aligned to the brand strategy. This role will require internal matrix collaboration (Production, Brand, Capabilities, Business Insights & Analytics) and management of external partners such as digital and media agencies.

This is a 40-hour/week, 6-month contract (extensions possible), Onsite role in Princeton, NJ (You MUST work onsite 5 days a week).

This is a W2 role as a Stage 4 Solutions employee. Health benefits and 401K are offered.

Responsibilities:

• Contribute DTC and HCP omnichannel engagement recommendations based on customer insights and brand strategy

• Draft and review creative briefs and other requirements documentation to support the development of branded and unbranded digital programs

• Lead internal leadership review processes and work with external partners to ensure timely and accurate preparation of digital programs (e.g., CRM, third-party programs, media, websites, mobile, email, social media, SEO/SEM, IVA, Field-Trigger e-mails, etc.)

• Partner with the Brand, digital agencies, media partners, and the Production team to define project strategy, scope, timelines, and deliverables

• Lead pull-through of DTC and HCP digital tactics and media programs that drive business impact

• Collaborate with Business Insights & Analytics to ensure KPI identification, measurement plans, and ongoing reporting/optimization of digital programs based on insights and analytics

• Drive innovation by partnering with Brands, external partners, and capability leads to develop innovative new digital tactics

• Monitor project status and provide regular reporting on progress, challenges, and solutions

Requirements:

• 5+ years of marketing experience in the pharmaceutical/biotech industry, or experience working at a marketing agency supporting pharmaceutical/biotech clients
• Experience leading digital engagement, channel, and analytics activities
• Demonstrated digital and DTC/HCP program experience
• Demonstrated ability to track and manage annual digital programs
• Competence in developing, evaluating, and activating media plans
• Demonstrated ability to successfully navigate internal leadership review processes
• Experience with Microsoft Excel, PowerPoint, Veeva PromoMats, Adobe Analytics, Workfront, Veeva CRM
• Bachelor's degree

Please submit your resume to our network at https://www.stage4solutions.com/careers/ (please apply to the Pharma Marketing ManagerDTC & HCP (Onsite Princeton, NJ)role).

Compensation: $70/hr. - $75/hr.

Please feel free to forward this project opening to others who may be interested.

Stage 4 Solutions is an equal opportunity employer. We celebrate diversity and are committed to providing employees with an inclusive environment that is free of discrimination and harassment. All employment decisions are based on the job requirements and candidates' qualifications, without regard to race, color, religion/belief, national origin, gender identity, age, disability, marital status, genetic information, or other applicable legally protected characteristics.