Job Description
We will be accepting resumes from the following states: CT, FL, GA, IA, MD, MA, NY, NC, OH, RI, SC, TN, or TX.
Join our ambitious team as a Paid Search (PPC) Specialist, where your primary mission is not just to run campaigns, but to drive impactful results that directly contribute to our clients' business growth. As a Paid Search Specialist, you are a Google Ads blackbelt. Responsible for campaign set up, management and analysis of digital media for a portfolio of clients. If you’re passionate about leveraging PPC to make a tangible difference in performance metrics and client success, we’re looking for you!
Responsibilities:
- Elevate Client ROI: Develop and manage PPC campaigns that don’t just drive traffic but significantly boost client ROI.
- Proactive Performance Management: Regularly review campaign performance, offer and implement expert recommendations and adjustments to continually enhance outcomes.
- In-Depth Performance Analysis: Dive deep into performance data to identify trends, opportunities, and areas for improvement, delivering clear, actionable insights to both your team and clients.
- Clear Communication: Provide insights that tell the WHY behind the what.
- Data-Driven Strategies: Utilize advanced analytics to continually optimize campaigns, ensuring maximum efficiency and effectiveness in reaching target KPIs.
- Collaborative Success Planning: Work closely with the client team to understand their business goals, tailoring strategies that align with their unique objectives and market dynamics.
Qualifications:
- Solid track record in managing PPC campaigns with a clear impact on client performance and business growth
- Experience in Higher Ed and/or Healthcare is a huge plus!
- Exceptional analytical, reporting, and data interpretation skills
- Expertise in Google Analytics, PPC platforms, and other digital marketing tools
- Proven ability to manage time effectively and handle multiple client accounts in a fast-paced agency environment
- Relevant certifications (Google Ads, etc.) are highly desirable
The Perks:
• The best co-workers you’ll ever find
• Unlimited PTO
• Medical, Dental, Vision, 401k
• Annual bonuses for all levels
• Ongoing training opportunities
• Planned outings and team events (remote workers included!)
We do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.
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