Membership Marketing Specialist

About the American College of Surgeons
The American College of Surgeons (ACS) is a professional and educational organization of surgeons that was founded in 1913 to raise the standards of surgical practice and improve the quality of care for surgical patients. The College is dedicated to the ethical and competent practice of surgery. Its achievements have significantly influenced the course of scientific surgery in America and have established it as an important advocate for all surgical patients. The College has more than 80,000 members and is the largest organization of surgeons in the world. For more information, visit www.facs.org.
Summary: The Membership Marketing Specialist plays an integral role in the implementation of data-driven acquisition strategies to attract and retain members. The Specialist will identify, develop, implement, and evaluate recruitment and retention strategies across membership categories to drive awareness of member value and improve the member experience. Collaborates on strategy and communications for dues processing across member categories and sets key performance indicators for campaigns. Creates reporting dashboards to inform opportunity, strategy, and outcomes, while using data to evaluate campaign effectiveness. Develops and implements new member orientation and engagement communications to promote benefits and value of membership. Assists with communications and activities to support initiates as they prepare for Fellowship. Interacts with members regularly, electronically, via video conference or in person to assess member impressions and leverage these assessments into campaigns.
This exempt position will report to the Associate Director in the Division of Member Services. It is based in our Chicago office and is a hybrid role: 3 days per week in the office/2 days per week remote.
Responsibilities:

• Member Recruitment and Retention - Identifies, develops, implements, and evaluates data-driven campaigns for recruitment and retention of Fellow, Associate Fellow, Resident, Medical Student, and Affiliate member categories. This includes campaign design, production of content for digital communications and direct mail, and collaboration with Integrated Communications to execute these strategies. Collaborates with other Divisions to identify leads and potential new members. Develops and implements communications to articulate member benefits and value. Identifies, develops, and implements strategies to production of content for digital communications and direct mail, and collaboration with Integrated Communications to execute these strategies. Collaborates with other Divisions to identify leads and potential new members. Develops and implements communications to articulate member benefits and value. Identifies, develops, and implements strategies to Collaborates with other Divisions to identify leads and potential new members. Develops and implements communications to articulate member benefits and value. Identifies, develops, and implements strategies to transition Associate Fellows to Fellows as well as retain retired members and reinstated terminated members. Develops and maintains PowerBI tools to analyze and manage analysis of campaigns, finding trends over time and aggregating data sources for a comprehensive business intelligence on members. Use CRM/AMS (Aptify) to qualify prospects.
• Member Engagement - Fosters member engagement through engaging content across traditional and digital platforms. Designs and supports member engagement at ACS conferences and other meetings. Authors articles for ACS publications and newsletters as needed.
• Member Support - Serves as the primary contact and provides high-level customer support for ACS members through the general inbox and support phone line. Develops and maintains relationships across ACS Divisions to facilitate action on needs of members as identified through member support communications. Coordinates with Integrated Communications to harmonize various Membership Marketing communications and maintain the highest level of engagement with members and potential members.
• Initiate/New Member Support - Manages activities in support of Initiates, including communication of key information, dates, and deadlines for Clinical Congress, overseeing new Fellow certificates, and coordinating new Fellow welcome kits. Works with peers in the Division and in other divisions on the Convocation Ceremony, including the program and reception.

Required Education and/or Experience:

• Bachelor's degree in marketing, communications, or related field from an accredited college or university is required.
• At least 3+ years of similar experience in marketing or communications is required.
• Experience with marketing automation tools like Marketo and CRM databases preferred.
• Association or non-profit experience is a plus.
• Strong working knowledge of Microsoft Office products is required, including intermediate Excel (merges, pivot tables, data reporting, etc.).
• Strong verbal and written communication skills required.

Comprehensive Benefits:We're committed to attracting and retaining top talent via valuable benefits!

• Vacation, personal, and sick hours including 13 paid holidays per year
• Hybrid office schedule
• Medical-comprehensive coverage through BlueCross BlueShield
• Dental, Vision, and Prescription drug program
• 403(b) Matching Program
• Pension Plan
• Flexible Spending Medical/Dependent Care
• Employee Assistance Program
• Short Term/Long Term Disability
• Life Insurance
• Domestic Partner Coverage
• Plus many other great benefits!

The American College of Surgeons is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please send an e-mail to recruitment@facs.org or call (312) 202-5000 and let us know the nature of your request and your contact information.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)