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Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.
Position Summary
This position is critical to delivering our Medicare marketing programs and will manage Offline Operations year-round for Direct Mail, FSI, Newspaper and Out of Home. Other areas may include development or inputs of automation tools, digital and other mediums to promote enrollment into our Medicare programs.
Fundamental Components:
- Review program results and work with telesales and analytics teams to develop strategic recommendations across offline channels.
- Develop and implement processes, tools and initiatives that support and improve the operations of the marketing operating system.
- Help and coordinate marketing organization ensure materials match approved content through extensive validation process across offline channels.
- Lead project management and develop timelines across internal and external stakeholders.
- Development of campaign requirements for market program implementation
- Collaborate with our internal initiative owners as well as external agency partners to ensure marketing material and campaign designs remain compliant
- Work with analytics to review direct mail counts and model accuracy
- Work with procurement and print vendors on print bids for the year round acquisition and retention direct mail campaigns
- Support the development and source of truth inputs within our marketing automation systems. This includes ensuring appropriate functionality and creative is available for upcoming campaigns for all offline channels.
- Proxy for budget / cost center management and tracking.
- Other responsibilities as assigned.
This position will be hybrid with anticipated in office days Tuesday, Wednesday and Thursday. Candidates will be within a reasonable commuting distance to one of the following CVS HUBS: Woonsocket, RI., Hartford, CT, Wellesley, MA., New York, NY or Chicago, IL
Required Qualifications
- 5+ years' experience in marketing or related field.
- Ability to work onsite 3 days a week.
Preferred Qualifications
- Experience working in highly regulated industry a plus.
- Experience working with marketing project management/automation tools a plus.
- Proven ability to work in fast paced environment.
- Excellent attention to detail.
Education
The highest level of education desired for candidates in this position is a Bachelor's degree or equivalent experience ( 4 years).
Pay Range
The typical pay range for this role is:
$69,300.00 - $152,600.00
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company's 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off ("PTO") or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies.
For more detailed information on available benefits, please visit jobs.CVSHealth.com/benefits
CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.
You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.
CVS Health is committed to recruiting, hiring, developing, advancing, and retaining individuals with disabilities. As such, we strive to provide equal access to the benefits and privileges of employment, including the provision of a reasonable accommodation to perform essential job functions. CVS Health can provide a request for a reasonable accommodation, including a qualified interpreter, written information in other formats, translation or other services through ColleagueRelations@CVSHealth.com If you have a speech or hearing disability, please call 7-1-1 to utilize Telecommunications Relay Services (TRS). We will make every effort to respond to your request within 48 business hours and do everything we can to work towards a solution.