Marketing Manager

Job Description

Marketing Manager - Fabric Care

A Marketing Manager position is available at one of the world’s best fragrance and flavor companies. This New Jersey based position is hybrid offering flexibility & a collaborative work environment, experience in a fast-paced industry, and a chance to create work for both new and established brands. The position will be located in our Fabric & Home Care Innovation Center in Holmdel, in the legendary Bell Works building, with an exciting and effervescent working environment. We are looking for a teammate to be responsible for the marketing strategy of a growing Fabric Care category. The candidate will drive IFF business growth by building differentiating customer value propositions for regional and global customers, tapping into customer growth opportunities. Be recognized as a key strategic business partner/ partner of choice by delivering actionable insights and impactful presentations aimed at capturing new business opportunities
 

Responsibilities:

• Identified Customer Opportunities & Solutions: Drive white space analysis and identify actionable insights and generate business opportunities with differentiating customer value propositions
• Customer presentations/workshops/events: Define and build inspirational and impactful client presentations, organize workshops and inspirational events translating into customer brand implications and/or business opportunities.
• Customized Value Propositions: Generate new business opportunities by building differentiating value propositions for an IFF product offering targeting a specific customer/brand/region
• Marketing Strategy & Implementation: Define and execute marketing strategy for category/cross category aligned with account or regional commercial strategy.
• Drive collaboration with internal creative areas, building strong fragrance story telling, concepts deeply rooted with consumer insights data
• Ensure IFF is at the forefront of marketing trends and constantly drive innovation
• Develop an in-depth understanding of category consumer trends and future needs scenarios at a regional level, including gap analysis, competitors and market intelligence.
• Translate cross category market trends and consumer lifestyle into relevant product and brand concepts including sustainability & seasonality cross-category trends and opportunities for Fabric Care brands.
   

Who you are

• Bachelor’s Degree or equivalent experience
• 4+ years of marketing experience, preferably with knowledge of the Fabric Care Category (Detergents/Scent Boosters/Laundry Sanitizers and/or Fabric Softeners)
• High emotional intelligence and experience with managing key stakeholders
• Data focused curiosity to liase with Consumer Insights partner
• Demonstrated project management, negotiations and problem solving skills
• Proven ability to work independently, juggle multiple priorities and complete responsibilities in a fast paced, change oriented environment
• Proven ability to develop and maintain effective work relationships with internal and external stakeholders
• Proficient in operating Microsoft environment programs (PowerPoint, Word, Excel, Outlook) and interested in developing creative skills to manage visual programs such as Adobe Photoshop, Canva basics.
• Creativity and Passion for fragrances and for consumers with strong interest in product, concept, olfactive development.
• Strong presentation skills and ability to effectively communicate fragrance product development, concepts and technical projects

Preferred

• Minimum 3 - 5 years of Fragrance Industry experience in Marketing or internal relevant experience or marketing experience in adjacent industries (preferably FMCG, Flavors, Chemical/Ingredients) or in B2B Marketing with a strong know how of B2C Marketing in an international environment.