Head of Marjeting
Your role at Beautes Emotions as Head of Marketing is responsible for establishing marketing plans for company brand partners that drive sales and keep our brands competitive and beloved by clients. This role reports to the CEO/President, and you will partner with brands to optimize programs using BE's marketing levers. As our Head of Marketing, you will support the business in key areas of Brand Marketing
Your responsibilities include:
Lead as a Brand Marketing Partner/Brand Advisor
- Serve as main marketing contact for 20+ brands simultaneously; own relationship outright. Develop a keen understanding of the brands’ business, priorities, and products
- Navigate conversations with and advise senior-most marketing leaders in the brands’ organizations on both the strategic and tactical level
- Advise the brands on how to win at Sephora from a marketing standpoint, including sampling strategy, social media strategy, paid media advertising and consumer messaging to achieve mutually beneficial business objectives
- For select brands with limited marketing means, advise on general marketing strategy and the best use of the brand’s marketing resources, both inside and outside of the immediate world of BE
Build Collaborative Marketing Programs
- Develop strong partnerships, securing brand participation in relevant BE marketing programs
- Analyze and report on BE and brand ROI for collaborative marketing programs and sampling investments. Utilize data to make recommendations to deliver win-wins for both the brands and BE
- Procure and manage Beauty Insider sampling and promotional plans for brands. Utilize data to make recommendations and sell brands on continued investment, while also thinking about how to optimize sampling to meet BE’s needs
- Identify opportunities for new co-op marketing programs and partnerships. Build the business case to develop new ideas and innovations
Cross-Functional Marketing Lead
- Build reciprocal partnerships cross-functionally in a highly matrix organization: merchandising/brands, creative, store marketing, store education, loyalty, and analytics teams.
- Employ a strategic approach to process; organize and divvy up work effectively
- Serve as mentor and role-model to junior team members and cross-functional partners, even if don’t have a direct-reporting relationship
- Demonstrate our BE values: Passion, Innovation, Expertise, Balance, Respect, Teamwork, and Initiative.
We would love to hear from you if you have…
- 5+ years of experience in marketing and/or brand management; agency, retail, and/or Beauty Industry experience preferred
- Strong digital, social media and non-traditional marketing background a plus
- Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/ideas
- Honed presentation skills; confidence in presenting point of view in multiple forums, including leadership level
- Effective communication skills, both written and verbal
- Exceptional organizational and time management skills
- Creative self-starter with can-do positive attitude and a roll-up-your-sleeves approach
- Personable and flexible with demands and changes in extremely fast-moving business environment
- Proven ability to lead, build relationships, and work effectively in a highly cross-functional team
- Passion for Beautes Emotions, our programs, clients, associates, and marketing
- Ability to travel as required
*
The annual base salary range for this position is $Open for Negotiation. The actual base salary offered depends on a variety of factors, which may include, as applicable, the applicant’s qualifications for the position; years of relevant experience; specific and unique skills; level of education attained; certifications or other professional licenses held; other legitimate, non-discriminatory business factors specific to the position; and the geographic location in which the applicant lives and/or from which they will perform the job.
While at BE, you’ll enjoy…
The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with.
The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
You can unleash your creativity, because we’ve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart. This, is the future of beauty. Re-imagine your future, at Beautes Emotions.
Beautes Emotions is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Beautes Emotions is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.
Beautes Emotions will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.
Job Type: Full-time
Schedule:
- 10 hour shift
Experience:
- Marketing: 5 years (Preferred)
Work Location: On the road