Marketing Coordinator

Nice to meet you!

Yoto is inspiring the next generation of independent, creative minds.

Our screen-free audio players let kids listen, learn and play at their own pace. All while making sure they're safe to explore what inspires them.

The award-winning Yoto Player launched in early 2020 and quickly found a home on the world's play mats, kitchen counters and bedside tables. It was later named one of TIME Magazine's Top 100 Inventions of 2020. Yoto Mini, our portable player, launched in late 2021 and has accompanied kids on countless adventures. It won a D&AD pencil in 2022.

Our Card Store has 1,000+ titles from some of the world's best creators, publishers and labels - think LEGO, Disney, Marvel, Roald Dahl and Sony. We also create Yoto Originals like this one. Oh, and this one too!

Yoto Marketing team

We are a tight knit, but fast growing, team with experience across a wide range of sectors and disciplines. Some of us are generalists, and some specialists. We do most work in house, but also use agencies where needed. As a team and company, we are customer obsessed. Everyone in the team is passionate about building and nurturing our community.

The Yoto marketing team is spread across the US, UK and France and we look after a lot including brand strategy, customer acquisition, retention, campaign development, copywriting, retail marketing, communications, social and community. We work closely with most other teams, but particularly our friends in the product, creative and content teams.

What you'll be doing:

No two days will be the same. It's a really exciting time to join Yoto, but we are moving fast, and there is a lot to achieve. As a Marketing Coordinator at Yoto, you'll be:

• Keeping the marketing calendar for North America updated
• Working with the team to develop and execute campaigns and creative
• Building and sending emails in our email marketing platform
• Updating our websites and blogs
• Working with the content team and our publishing partners to secure approvals for marketing assets as needed
• Project management of marketing campaigns from ideation to execution
• Keeping the team up to date on the latest marketing trends
• Updating the website and blogs as needed

What you'll bring:

Ideally you'll have 1 or 2 years of relevant experience. You might come from the agency or brand side, and you may have some, lots or perhaps even all of the following. The more the better!

• You need to be super organized and be comfortable keeping the rest of the team on task
• Experience managing multiple stakeholders and partners
• Experience across multiple channels including social, digital, experiential and OOH
• Campaign management experience
• Ability to take on large workloads while keeping your cool
• Knowledge of latest marketing technologies and trends
• A passion for audio content and technology
• Ability to think on your feet, and learn fast
• An understanding of marketing children's products/marketing to parents

What we offer in return:

• Hybrid working with a choice-based approach (we would love you to come into the New York office twice a week, if not more)
• A Work from Anywhere policy giving you the opportunity to work from a different location for a temporary period.
• 31 PTO days per year (20 vacation days, 11 holidays)
• Health, dental and vision insurance - 85% of costs for you and your family paid for by Yoto
• 401(k) plan matching up to 4%, after 6 months of service
• Yoto player and starter pack of cards
• 2x volunteer days a year
• Office in downtown Brooklyn for NYC-based employees
• A collaborative tech-focused creative environment
• Company socials and celebrations, including our annual YotoFest

Salary: From around $60,000 - $70,000 per year

About Yoto
We're a Series B tech company with a well-funded and fast-growing international team.

Our offices are in London and New York, and we also have a small but perfectly formed team based in France. We have in-house expertise in hardware and software, technology development, product, marketing, commercial and retail.

We operate a choice-based' approach to where we work. This means the day-to-day decisions on where you work are up to you. You could call it hybrid working but we don't see the need to be that formal. We see it as more fluid and we trust our team to make choices that reflect the needs of their role, team and the wider organization. We are therefore ideally looking for someone NYC-based (or who can easily commute to NYC) who can manage a balance of home working and some time in the office with the rest of the team. That said, we are open to fully remote applications if the candidate is the right fit for the position and has had previous experience in a remote setting.

We're excited to build and develop a tight-knit and energetic team to help make Yoto the next great family brand!

Flexible working and autonomy are key to life at Yoto. We support working parents because we know that life and work need to work together. And just as we share audio content from a diverse community of creators, we also strive to build an inclusive team. Our passionate DE&I group raises new voices, beliefs, and perspectives to help everyone at Yoto feel heard. Check out our website for more info on our approach to People and Planet.