Marketing and Communications Coordinator (Part Time)

Division: Strategic Operations

Department: Strategic Communications

Classification: Nonexempt, hourly

Weekly Hours: Part-time

Part Time Hours: 20 hours / week

Reports to: Director of Strategic Communications

Position Overview

The Marketing and Communications Coordinator supports all Marketing and Communications activities and strategies to help achieve the organization's communications goals. This position provides support for copywriting and editing, social media, email marketing, and database and administrative support.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Job Function

Social Media Management- 30%

• Develop content and editorial calendar as part of larger communications strategies in partnership with director of strategic communications
• Schedule and maintain content across all platforms
• Regularly engage with followers by responding to comments, messages, posting and reposting content
• Recommend and improve social media processes through automation when possible

Email Marketing Management- 30%

• In partnership with Director of Communication Strategies, develop and plan email marketing content and strategy aligned with organization's communications goals
• Support copywriting, design, and maintain schedule for all email campaigns across the organization
• Track and report on engagement indicators for all emails within given campaigns

Annual Fund Support -15%

• Design and provide digital files for all mailed pieces as part of the annual fund campaigns using Canva and InDesign
• Provide copywriting and copyediting support for all annual fund campaigns, including a mailed piece and email campaigns

Website, tools, and Brand Management -15%

• Create new webpages while keeping consistent branding
• Maintain and update text and images throughout EFMN website
• Ensure all assets in circulation adhere to brand standards, updating as needed and creating new assets to support event and Communications goals
• Become a resource and support for the division using tools and platforms including Salesforce, Form Assembly, Mailchimp, and all social media platforms

Core Competencies

Commitment to Diversity

Eager to work effectively with other employees, partners and participants without discrimination on the basis of race, color, creed, religion, national origin, gender, sexual orientation, disability, age, family composition, marital status or socio-economic status. Committed to opportunities to support cultural diversity in the workplace.

Commitment to Service
Responsive to the needs and requests of EFMN partners and participants. Extends courtesy, friendliness and overall respect to others.

Dependable

Reports to work promptly as scheduled. Prioritizes work to meet deadlines and consistently follows through on assignments.

Problem Solver

Envisions processes and methods to consistently achieve goals. Determines resources and structures most likely to deliver desired results and actively demonstrates EFMN's core value of continuous improvement through developing refinements to procedures.

Initiative

Demonstrates willingness to make significant contributions with little direction. Voluntarily starts projects. Exercises good judgment and independent actions when appropriate.

Flexible

Supervision Exercised
None

Preferred Qualifications

• Bachelor's degree in communications, marketing, related field or comparable experience
• Demonstrated experience in graphic design using Canva and InDesign
• Experience managing email marketing platforms: Mailchimp, Constant Contact
• Experience in website management platforms: WordPress

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Ability to sit and/or stand for up to 8-hour periods of time.
• Ability to look at a computer monitor, utilize a keyboard and mouse or equivalent equipment for up to 8 hours per day.
• Ability to occasionally lift and/or move up to 15 pounds.
• Ability to occasionally stoop and kneel.

Travel

Occasional Travel within the 9 county metro and greater Minnesota