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Form of workWE ARE A PRODUCT COMPANY.
WE ARE A PROCESS COMPANY.
ABOVE ALL, WE ARE A PEOPLE COMPANY.
The history of the Acushnet Company is tightly woven into the fabric of golf. From the start, we've been committed to enriching the experience of dedicated golfers through superior product performance, technological innovation, unmatched quality, and exceptional service. We are more than a collection of leading golf brands and products. We are a team united in our passion for the game. We are bridge builders who embrace our responsibility to leave our brands, businesses, communities, and the game of golf in a better position than when we started.
Together we live by the credo, "Autograph your work with excellence." We earn our position as unrivaled leaders in every category in which we compete, striving for excellence in all that we do - from the performance and consistency of our products to our engagement with golfers and trade partners, to our commitment to creating a workplace built on diversity, inclusion, belonging and respect.
At KJUS, we have successfully pursued our vision of designing the best ski, golf, and lifestyle apparel since launching back in 2000. Renowned for our uncompromising innovations, we produce award-winning apparel with performance enhancing qualities. The passion we share about our brand and the world of sports serves as the foundation of our working culture. Our mutually supportive, highly positive work environment thrives thanks to the joint belief that however exceptional our work is, we can always go beyond. We are always looking for people with drive and expertise.
In July 2019 Acushnet Company acquired KJUS. KJUS stands for sportwear made of innovative, high-performance material with a distinctive clean design. Driven by an enthusiasm for golf and an uncompromising vision, KJUS continues to push further, innovating with every seam, fabric, and detail.
Summary: We are looking for a Senior Associate Digital Marketing Specialistwho has a background in content creation and Digital Marketing, preferably working on a brand's DTC E-commerce team. The role will focus on digital content creation and execution across multiple platforms, including email, website, and digital ads. This position will help assist with creating and evolving the KJUS digital customer experience. Our goal is to continue the growth of our e-commerce business in North America and Europe while elevating the customer journey to meet the high brand expectations.
Responsibilities:
- Execute the email creation and content strategy including assisting the DTC and Marketing teams in planning email calendar, researching innovative ideas and best-practices, and conducting email creation.
- Collaborate with the E-Commerce Manager on CRM segmenting and automation tactics, as well as review email campaign performance and strategic planning.
- Assist with digital ad agency assets and necessary content creation, working closely with E-Commerce and Brand Managers to execute a best-in-class marketing and premium experience.
- Support the seasonal launch of each category of product including content, product image and item data uploads, and merchandising.
- Coordinate with DTC and Marketing teams on seasonal campaigns and ad-hoc content for the KJUS DTC website, creating engaging, story-telling content while following e-commerce best-practices.
- Support DTC catalog team and digital ad campaigns with targeted landing pages and supporting content.
- Write, review, and edit website copy, product descriptions, category pages, and content landing pages ensuring optimization for search engine visibility and aligned with our brand tone and voice.
- Conduct keyword research to identify high-impact keywords and phrases that align with our business objectives and customer needs.
- Collaborate with the E-Commerce Manager to develop content strategies that capitalize on keyword trends, top traffic driving terms, and other opportunities to improve search visibility.
- Conduct regular site and content audits and updates to ensure that our website's content remains fresh, relevant, and optimized.
Requirements:
- Bachelor's degree and 2+ years of experience in E-Commerce or Digital Marketing is required.
- Experience in Digital Marketing and content creation, preferably working on or within a brand's DTC Ecommerce organization.
- Strong understanding of both the marketing and customer experience of an e-commerce site.
- Prior experience in product and content management on e-commerce platforms. Experience with SFCC a plus.
- Email campaign creation and planning experience.
- Skilled in SEO copywriting preferred.
- A track record of successfully collaborating with cross-functional teams is required.
- Excellent written and verbal communication skills.
- Experience with design programs such as Adobe Photoshop and Illustrator to create graphics for promotions, ads, email, and website content.
- Ability to edit photos and videos preferred.
- A willingness and flexibility to take on new tasks and additional responsibilities as the DTC team grows.
Salary Range $54,100-67,500.
**Please submit work samples and /or portfolio with application.
At KJUS we feel that working from the office as much as possible increases collaboration, innovation, and productivity while contributing to our strong company culture. Candidates for this role are required to be local to the office and cannot be remote. However, after the first 60 days of employment, they have the option to partake in our hybrid work model if they believe they will thrive by incorporating the flexibility of a mixture of in-office and remote work. Please ask our HR recruiter for more details. Relocation assistance is not available for this role.
We thank all applicants for their interest, however only those candidates selected for an interview will be contacted.
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