Editor In Chief & Social Media Manager

PA Eats, a non-profit organization has an amazing opportunity for an experienced Editor inChief & Social Media Manager to join our team!

Company Overview:

PA Eats mission is to showcase the stories of people, places, and products that make PA food culture exceptional and create educational resources that support and empower food-insecure Pennsylvanians.

We are profoundly dedicated to the communities in which we live and work. As a publication about food in PA, we also feel strongly that we must use our platform to help ensure that all of our neighbors have the access and knowledge to eat well.

While PA Eats calls Lancaster County home, we serve the entire state of Pennsylvania as a digitally based resource hub. Our content lives online and is available to any individual or household across all 67 of PA’s counties.

Through innovative educational programming and our partnership with Feeding PA, PA Eats helps educate and inspire food-insecure Pennsylvanians to cook fresh, healthy and affordable meals.

Why Work for Us?

If you are passionate about Pennsylvania food culture and wanting to reduce food insecurity in Pennsylvania, then PA Eats is the place for you. We offer a competitive salary along with medical, dental, and vision coverage where PA Eats picks up part of the tab. In addition to this we provide paid maternity leave up to 12 weeks, a Health Saving Account with an employer contribution, 12 free mental health counseling sessions per year, Short-term Disability, Life insurance, generous paid time off, 401(K) with employer match and Profit Sharing and a 10% discount on Pet Insurance.

Click the link https://www.paeats.org/ to learn about the work we do.

Position Overview:

Reporting directly to the Executive Director, the Editor in Chief and Social Media Manager plays an integral part in the successful operations PA Eats. Working primarily remote with some in onsite work when necessary, the individual in this role is responsible for the editorial content for PA Eats website as well as managing the Social Media strategy and content.

Responsibilities:

· Develop and implement an overarching content strategy aligned with the non-profit's goals and mission.

· Collaborate with stakeholders to define editorial priorities and themes.

· Participate in regular meetings with the Executive Director for PA Eats and present at monthly board meetings.

· Personally contribute to content creation, ensuring that articles, blog posts, and other materials adhere to the highest editorial standards and reflects the diversity of the people in Pennsylvania's food and agricultural industries; Edit, fact check and review content for clarity, grammar, style, and accuracy.

· Understand the target audience and develop content that resonates with them; Monitor analytics to refine content strategies for improved engagement.

· Uphold and enhance the organization's brand voice, ensuring consistency across all content channels.

· Develop and enforce editorial guidelines to maintain a cohesive brand identity.

· Update the PA Eats front page frequently to align with seasonality, holidays, National Heritage months and trends. Refresh and fact-check evergreen content as needed.

Social Media Management

· Develop and execute a comprehensive Social Media strategy that aligns with the non-profit's goals and objectives.

· Create and curate high-quality, engaging content for all Social Media channels, including but not limited to Facebook, Instagram, LinkedIn, and any emerging platforms.

· Collaborate with internal teams to gather content and ensure consistency in brand messaging.

· Foster and grow an active and engaged community across Social Media platforms.

· Respond to comments, messages, and inquiries in a timely and professional manner.

· Monitor and analyze Social Media performance metrics to adjust strategies as needed.

· Use analytics tools to monitor Social Media channels, track key performance indicators (KPIs), and provide regular reports on Social Media performance; Analyze data to identify trends, insights, and areas for improvement.

· Stay informed about industry trends, new features on social platforms, and emerging best practices.

Qualifications and Skills:

· Bachelor’s degree in English, Journalism, Marketing or Social Media Management; or the equivalent combination of experience and education

· Previous experience as a Editor and/or Social mMedia Manger required; experience working for a non-profit a plus

· Knowledge of food and drink and culinary terms, techniques and trends required

· Ability to work on-site in Lancaster when necessary

· Exceptional communication and interpersonal skills

· Strong writing and editing skills with a keen eye for detail

· Creative mindset with the ability to generate innovative ideas

· Strong understanding of Social Media platforms, trends, and best practices

· Highly organized with the ability to work on multiple tasks with conflicting deadlines

· Familiarity with Social Media analytics tools

· Flexible to meet company demands

· Ability to form and maintain professional relationships with people from diverse backgrounds

PA Eats is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Job Type: Full-time

Pay: $55,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday

Work Location: Hybrid remote in Lancaster, PA 17601