Location requirements:
Remote based role. Open to candidates in the United States. San Francisco Bay Area preferred.
About the Role:
The Director of Marketing Operations will report to the VP of Growth Marketing and will be essential to the success of the marketing organization. S/he will be responsible for the Marketing Operations infrastructure management systems and programs. S/he will have ownership of all elements of Marketing Operations. This will include lead workflow, lead scoring, database integrity programs, campaign enablement, API integrations, marketing reporting and analytics.
Candidates should have extensive experience with lead management processes, marketing automation tools, CRM systems, and a passion for data and analytics. S/he must thrive in a cross- functional team setting and exhibit excellent organizational and communication skills.
What you will do:
Systems and Program Management
- Build, optimize, and recommend marketing systems, tools, processes and standards to help the marketing organization work efficiently with cross-functional partners (such as sales ops, finance, and IT), external vendors and contractors.
- Support the process for the timely management of Marketing leads, lead flow and lead handover to SDRs/BDRs and Sales teams. Ensure all process steps are best optimized and working to agreed SLAs.
Reporting
- Deliver weekly business metrics, pipeline contribution, actual vs. target metrics and overall business performance reports. Provide recommendations and execute reports to best determine source and attribution measurements.
- Track the performance of the demand funnel - plan vs. actual, and against industry benchmarks.
- Utilize a combination of external data, internal metrics and subject matter expertise to drive business and market intelligence needs
What skills and experience you'll bring to BigPanda:
- Experience in a fast paced high technology company, with a minimum of 5 years working with following tools: SFDC, Marketo, Bizible, and data visualization tools. SFDC and Marketo certification are pluses.
- Familiarity with Content Management Systems, HTML, HTML5, or CSS is a plus.
- Self-starter with the ability to effectively manage multiple projects and see them through from inception to completion. Ability to set priorities, problem-solve, and multi-task.
- Experience defining and implementing processes and project management skills
- Ability to communicate with peers, cross functional partners and internal & external stakeholders
About Us:
BigPanda is a fast-growing, values-driven, global company that enables Tech Ops teams to keep the digital economy running. BigPanda's AI-driven IT operations (aka AIOps) platform transforms IT data into insight and action. By eliminating IT noise, automating incident management, and keeping our customers' digital services up and running around the clock, we become a mission-critical part of our customers' IT operations.
With BigPanda, some of the world's largest enterprises including Hulu, Cisco, United, Abbott, Marriott, Expedia and many others are able to reduce costs and increase efficiencies, accelerate business velocity, and deliver extraordinary customer experiences.
BigPanda is backed by top-tier investors including Sequoia, Mayfield, Battery, Insight Partners, Advent International, and Greenfield Partners.
We have an awesome team of motivated, knowledgeable, fun-loving, and friendly Pandas. We provide comprehensive health coverage, parental leave, competitive cash and equity compensation, and a supportive, collaborative, and innovative environment to empower you to do the best work of your career.
Our Benefits:
- Competitive equity
- Remote-first environment
- Unlimited PTO
- Comprehensive health benefits
- #PandaParent support. Combined total of 18 weeks fully paid leave for all new parents
- Financial planning services
- Employee learning & development budget
- Values-based recognition (quarterly and annually)
- Social community & ERG programs
- Dog friendly office
- Lunches provided in office
- Flexible work environment
- Values-based culture
Please note that visa sponsorship is not available for this position.
Pay Scale: $180,000 - $220,000 USD Annually
BigPanda offers a generous total rewards package that includes base pay, bonus, equity, and a world-class benefits program. We run three (3) compensation review cycles per year to ensure that managers can recognize employees without much lag between achievement and reward. All of this builds toward the best compensation we can give to anyone: the ability to develop your skills each and every day. BigPanda has a significant focus on career development that is at the core of our employee experience.
BigPanda is proud to be an Equal Employment Opportunity workplace employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Note: BigPanda is an E-Verify Employer
If you need assistance or an accommodation due to a disability, you may contact us at peoplequestions@bigpanda.io.