Director Of E-Commerce

Job Title:Director of E-Commerce
Exemption Status: Exempt
Reports to: Sales Executive
Role Summary:
The Director of E-Commerce is tasked with spearheading the growth and merchandising strategy for the organization, driving sales objectives through innovative online channels. This position involves the development, implementation, and execution of data-driven strategies, marketing initiatives, and the enhancement of a customer-centric online shopping experience.
Role Description:

• Directly responsible for achieving topline sales targets and overseeing the growth of the online business.
• Manages and oversees the e-commerce business presence, serving as the category expert to contribute to the overall business plan and strategic direction.
• Strives for a deep understanding of customer behavior, leveraging actionable insights to inform marketing strategies and site improvements.
• Monitors key sales drivers, including traffic, average order value, and conversion rates, ensuring alignment with topline sales plans.
• Conducts data analysis and market research to identify opportunities for growth and improvement.
• Ensures continuous monitoring of customer activity, market channel data, and operational data for insightful analysis.
• Collaborates closely with team leaders to enhance the company website and strengthen competitive positioning.

Key Qualifications:

• 5+ years of experience in eCommerce, category management, site merchandising, and/or digital marketing.
• Demonstrated experience (2+ years) in managing a team.
• Industry experience in apparel is essential.
• Ability to lead and develop future team leaders.
• Exceptional strategic thinking and creative problem-solving skills.
• Strong analytical skills, effective communication, and attention to detail in a fast-paced environment.
• Advanced proficiency in Microsoft Excel and Adobe Analytics, with a capacity to swiftly learn new systems.

We are an equal opportunity employer and prohibit discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.