Director, Market Planning & Development Insights

Who is Taco Bell?

Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone's favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We're not only the largest Mexican-inspired quick service brand (QSR) in the world, we're also part of the biggest restaurant group in the world: Yum! Brands. 

Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn't been done before... we will continue to be inclusive, bold, challenge the status quo and push industryboundaries.  

We're a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we're at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Mas.

At Taco Bell, we're Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below. 

About the Job:

As part of the largest quick-service restaurant company in the world, Taco Bell is an industry leader in building new restaurants across in the globe.  As the brand continues to grow, Taco Bell is looking for an experienced Director to lead the Market Planning & Development Insights team.  This team is responsible for establishing the brand's real estate development strategy through comprehensive analysis, communicating growth opportunities across the system, and maintaining analytical tools to support decision-making.  The Development Insights team acts as an internal consulting team, providing strategic recommendations pertaining to the expansion of Taco Bell's footprint across the United States and Canada. This role involves a combination of market analysis, strategic planning, and business development. The Market Planning & Development Insights Director will oversee all analyses, make recommendations to brand leadership, and represent the brand to franchisees.   

The position of Director of Market Planning & Development Insights is ideal for leaders looking to impact the long-term growth of Taco Bell by providing actionable business recommendations.

The Day-to-Day:

• Lead a team that develops, maintains, and communicates the brand's market plan to field real estate teams and franchisees.
• Oversee the strategic analysis of Taco Bell's growth opportunity across the U.S. and Canada while maintaining the execution of Taco Bell's development policy to protect the profitable growth of the brand.
• Improve the process of combining field experience and data insights to prioritize growth trade areas.
• Partner cross-functionally with Design, Operations, Construction, and Field Development teams
• Drive strategic thinking and collaboration with Franchisees and Taco Bell leadership.
• Monitor and analyze competitor activities, market share, and positioning to identify competitive strengths and weaknesses and develop strategic recommendations.  

Is This You?

• Bachelor's degree in Economics, Business, Finance, or a similar field; MBA preferred or equivalent years of experience.
• 12+ years of relevant experience working in management consulting, retail Market Planning, or leading a team of business analysts; Applicable experience in real estate strategy a plus.
• Experience leading and inspiring a team in a Market Planning or real estate research capacity.
• Proficient in financial metrics with experience working with and developing financial models and forecasts.
• The ability to influence stakeholders, both internal (cross-functional partners) and external (franchisees).
• An effective communicator who can present complex findings and make clear recommendations.

Work-Hard, Play-Hard:

• Hybrid work schedule and year-round flex day Friday
• Onsite childcare through Bright Horizons 
• Onsite dining center and game room (yes, there is a Taco Bell inside the building) 
• Onsite dry cleaning, laundry services, carwash, 
• Onsite gym with fitness classes and personal trainer sessions 
• Up to 4 weeks of vacation per year plus holidays and time off for volunteering 
• Tuition reimbursement and education benefits 
• Generous parental leave for all new parents and adoption assistance program 
• 401(k) with a 6% matching contribution fromYum! Brands with immediate vesting 
• Comprehensive medical & dental including prescription drug benefits and 100% preventive care
• Discounts, free food, swag and... honestly, too many good benefits to name 

Salary Range $155,700 to $192,465 annually + bonus eligibility + equity (if applicable) + benefits

At Taco Bell, we Live Mas and invite you to do the same. Take a seat at our table. Bring your voice. Bring you, just as you are, a Cultural Rebel. We want you to be your best self! 

Taco Bell is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity.  We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic.

Taco Bell is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.  

California Residents: For more information about the categories of personal information we collect from you and how we use, sell, and share that information, please see our Privacy Notice for California Contractors and Privacy Notice for California Employees.

#LI-Hybrid