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Every great story has a new beginning, and yours starts here.
Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
SUMMARY OF POSITION:
Responsible for creating and managing paid online media campaign to drive pre-orders and sales of WB Transactional Sales products. Position will assist the Digital Marketing Directors with manage a sizable budget for a variety of WB Transactional Sales titles and stakeholders to assure for accuracy and efficiency of spends. Must be able to own campaigns from testing to results. Position will serve as a day-to-day contact for AOR and various media partners.
Responsibilities
- Lead the creation of paid media campaign objectives and strategies across CTV, social, search, display, video, and mobile under the guide of directors.
- Communicate overall media strategy to relevant stakeholders. Work with Measurement lead to develop campaign targeting segments and KPIs.
- Responsible for developing and expediting communication such as media plans, POV's, Post Mortems and other media related presentations.
- Manage Day-to-Day communications across internal media team as well as external agency, H&S.
- Responsible for creative and performance analysis and recommendations when appropriate to improve media performance. (For non-first party optimization).
- Tracking media budgets and overall budget summaries for various campaigns.
- Maintains relationship with sites including new opportunities and creative issues. Constantly research new market technologies and innovative solutions.
- Assist in collaboration with accounting department to develop a streamlined approach to online invoicing.
JOB QUALIFICATION
Work Experience
- 5+ years Media/Online Media experience required
- Entertainment experience and/or Media agency experience preferred
- Experience working within areas such as Online Video, Rich Media, Alternative Pricing Models, SEM, SEO, Social Media (paid and non-paid), mobile and gaming a plus
- Must be proficient and have experience in Media Planning and negotiations
Education, Professional Training, Technical Training or Certification
- BA/BS degree or equivalent work experience required
Knowledge/Skills
- Must have proficiency with MS Word, Excel and PowerPoint
- Skilled with syndicated research (ComScore, Nielsen @Plan) as it relates to the online world
- Must be able to present media plans and/or POV's clearly in writing and through in person presentation
- In-depth knowledge of third party ad serving suites like DoubleClick and Atlas
- Understanding of basic online terminology, business models and value chain
Other Requirements
- Must have the ability to communicate effectively and tactfully with all levels of management, vendors, clients, and talent
- Must have the ability to work well under time constraints
- Must have the ability to work under pressure
- Must be able to handle multiple tasks
- Must be team oriented
- Must have the ability to pay close attention to detail
- Must be able to effectively juggle multiple projects at various points of completion
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
The Legal Bits...
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $52,920.00 - $98,280.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.
