Responsibilities: Define the strategy and plan for digital experiences on workday.com that drive user engagement and conversion for the areas you will lead. Demonstrate your broad Digital Marketing expertise in user experience, SEO, social media, paid media, omnichannel, segmentation, personalization, analytics, and marketing technologies to deliver performative digital experiences. Lead the design, development, and delivery of digital experiences across an extended team of project managers, UX designers, visual designers, writers, web producers, developers, and agency resources.
Define user engagement and conversion success metrics and continuously monitor and optimize for performance. While webpage creation is owned by our web producers, there will be the need for limited production work in Adobe Experience Manager (AEM). Immerse yourself in the latest industry and competitor Digital Marketing trends.
Basic Qualifications 8+ years experience in Digital Marketing and a Bachelor's degree. Proficient across various areas of Digital Marketing: user experience, SEO, social media, paid media, omnichannel, segmentation, personalization, analytics, and marketing technologies Ability to find opportunities and recommend solutions that have outcomes aligning to marketing objectives. Proven program management skills, driving vision and leading delivery across cross-functional teams, for multiple projects simultaneously.
Curious, creative, and results oriented. Global approach to enable in country localization. Other Qualifications Experience with CMS, analytics tools, and project management software.
Experience with AEM, Adobe Analytics, Workfront, or Jira is a plus. Excellent written and oral communication skills with an ability to problem solve, lead, influence, create visibility, and motivate both business and technical colleagues. Enterprise software experience is highly desirable.
This is the pay range that Magnit reasonably expects to pay for this position: $64.66/hour-$86.21/hour *******Benefits: Medical, Dental, Vision, 401K