Digital Advertising/Seo Intern

About the Internship:
At Unite Us, we're committed to leveraging digital marketing strategies to amplify our mission of connecting individuals with the resources they need for better health outcomes. As a Digital Advertising & SEO Intern, you'll support our mission-driven SaaS startup by assisting in various digital marketing initiatives. This internship offers a unique opportunity to gain hands-on experience in a dynamic, fast-paced environment while making a tangible impact on communities nationwide.
Our 8-week summer internship class runs from June 3rd to July 26th, 2024.
What You'll Do:
Geotargeted Advertising:

• Assist in creating and optimizing geotargeted ad campaigns across platforms like Google Ads, Facebook Ads, and Instagram Ads to effectively reach target demographics and geographic locations.
• Conduct research to identify key demographics and geographic areas for precise ad targeting.
• Collaborate with the marketing team to develop compelling ad creatives tailored to specific regions or audience segments.

SEO Internal Linking:

• Work closely with the SEO team to implement internal linking strategies aimed at enhancing website structure and improving user experience.
• Conduct audits of existing internal links and provide recommendations for optimization to boost website visibility and traffic.
• Identify relevant anchor text and target pages for strategic internal linking opportunities to improve search engine rankings.

Analytics and Reporting:

• Compile and analyze data from various digital marketing channels to evaluate the performance of geotargeted ad campaigns and internal linking efforts.
• Generate regular reports on key performance indicators (KPIs) such as click-through rates, conversion rates, and organic search rankings to track progress and inform decision-making processes.

What We're Looking For:

• Excellent Communication Skills: Strong verbal and written communication skills with the ability to collaborate effectively in a team environment, fostering open communication and idea-sharing.
• Highly Organized: Exceptional organizational skills with a keen attention to detail and the ability to manage multiple tasks concurrently, ensuring timely and accurate execution of digital marketing initiatives.
• Self-Motivated and Proactive: Demonstrated self-motivation with a proactive attitude and eagerness to learn and adapt in a fast-paced environment, taking initiative to explore new opportunities and contribute innovative ideas.
• Analytical Mindset: Strong analytical skills with the ability to interpret data and derive actionable insights, enabling informed decision-making and continuous optimization of digital marketing strategies.
• Passion for Mission-Driven Work: A genuine passion for leveraging digital marketing for social impact, with a commitment to our mission of improving health outcomes and creating positive change in communities nationwide.
• Familiarity with or ability to quickly learn software technologies such as Account Engagement (Pardot), Google Suite, Zoom, Slack, HubSpot, Asana, etc.

Our Mission:
Unite Us' mission is to unlock the potential of every community. Our co-founders started Unite Us in 2013 to serve the people they served with. They witnessed firsthand the barriers and inefficiencies in trying to navigate health and social services, and set out to improve that experience for veterans and their families. Unite Us quickly expanded to serving all people who need connections to care across our country. Through Unite Us' national network and software, community-based organizations, government agencies, and healthcare organizations are all connected to better collaborate to meet the needs of the individuals in their communities. We drive the collaboration to predict, deliver, and pay for services that impact whole-person health. If you want to do well and do good, join Unite Us.
Environmental Job Requirements and Working Conditions:

• This internship is remote, U.S. based
• This internship is $20/hour for 35 hours per week
• Our 8-week summer internship class runs from June 3rd 2024 - July 26th

Unite Us is committed to building a diverse team and fostering an inclusive culture, and is proud to be an equal opportunity employer. We embrace and encourage our employees' differences in race, religion, color, national origin, gender, family status, sexual orientation, gender identity, gender expression, age, veteran status, disability, pregnancy, medical conditions, and other characteristics. If you require assistance in applying for open positions due to a disability please email us at peopleops@uniteus.com to request an accommodation.
#LI-Remote