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Form of workCopywriter
The Copywriter reports to the Associate Creative Director (Copy), while working across multiple teams and accounts and is critical to Sales Factory’s ability to distinguish itself through its creative product. As a Copywriter, you add to the agency’s value by consistently working to a high standard of excellence across all teams and accounts.
At the Sales Factory, overall, we operate in a hybrid work environment where the majority of employees report to the office on Tuesdays and Thursdays and work remotely Mondays, Wednesdays and Fridays. We have two office locations located in Greensboro, NC & Raleigh, NC. We require that our team members are able to commute to one of those locations in accordance with their assigned work schedule and our office hours. Please note on application which office you would be able to report to.
Requirements:
- Bachelor’s degree in journalism, English, communications or related discipline and/or advertising graduate school;
- Minimum 1-3 years of professional copywriting experience for Junior Copywriter;
- Agency experience a plus.
At Sales Factory, an effective Copywriter is expected to:
● Be highly self-motivated
● Be highly imaginative and creative
● Be knowledgeable about clients’ industries, products/services, branding and marketing goals
● Have good interpersonal skills
● Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround
times
● Be a quick learner with a versatile writing style (e.g., can comfortably vary voice and style to fit with each client’s
strategies)
● Possess excellent organizational skills and multitasking abilities
● Manage multiple projects and multiple deadlines efficiently and responsibly and maintain a level of flexibility to
quickly respond to changing client demands
● Maintain effective organizational skills with strong attention to detail
● Have a competent knowledge of digital advertising, social media, SEO, websites, etc., to ensure that copy
translates appropriately to the needs of those mediums
● Work and communicate with a range of personalities and work styles both internally and with clients
● Make sure the ACD is signing off on concepts being presented and is aware of any issues
Key Responsibilities:
● Write clear, concise and grammatically correct copy that is error-free
● Write and edit copy for a variety of projects, including traditional and digital advertising, promotional
material/brochures, websites, blogs, e-commerce, and social media
● Work closely with the Marketing Strategy, Insights & Analytics, and Digital teams to brainstorm ideas, create
concepts and develop on-strategy messaging
● Write engaging copy that connects with the target audience and drives desired action
● Create on-brand, on-strategy, compelling creative solutions that are supported by research
● Meet assigned deadlines and, if necessary, communicate proactively to shift deadlines
● Continually develop and refine your knowledge and abilities to perform at the highest levels
● Ensure that copy delivers on client strategies and brand voice while also maximizing SEO
● Seek and share examples of creative excellence with the team while maintaining an awareness of work being
produced by industry-leading creatives
● Read industry and consumer publications to keep up with our changing profession and share that information with
others
● Identify and participate in opportunities to build and expand a professional network
● Promote Sales Factory and become an ambassador for the agency
● Add to the culture of Sales Factory by participating in/creating new events and activities
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position. This list contains the major duties and requirements of the job and is not all-inclusive. Incumbent(s) may be expected to perform role-related duties other than those contained in this document.
The company provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state, and local laws. The company complies with applicable state and local laws governing non- discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
