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Form of workWe are looking for a Communications Senior Manager to implement innovative and effective programs and initiatives that communicate the mission, activities and progress of Visit Cincy, and generate media coverage that enhances the destination image both locally and nationally.
Essential duties and responsibilities include:
- Develop the annual media relations and advocacy plans in coordination with the Visit Cincy's annual strategic plan.
- Lead both consumer and trade media outreach to establish awareness and increase media coverage of Cincinnati as a nationally renowned destination, including media missions, press trip coordination and collaborating with lead generating agencies and partners.
- Prepare and issue press releases in order to maximize media exposure for organization's achievements, to further the message of Cincinnati as a regional community leader and a top convention and visitor destination, and to reinforce the impact of tourism on the economy.
- Prepare speeches and talking points for key staff to incorporate organizational messaging in external communications.
- Provide media support and assistance to high-profile convention groups meeting in Cincinnati, while also planning and executing media outreach surrounding large conventions.
- Oversee all media reporting, including ongoing analysis of media results, identifying metrics and coordination data and providing quarterly reports to leadership accurately capture efforts from communications outreach.
- Manage and innovate the VisitCincy.com Media page, including recommendations for future improvements and continued integration with other departments.
- Partner with the marketing department to manage advertorial development and write/edit content for advertising and sales collateral.
- Support overall destination content development for Visit Cincy's efforts to book key meetings and conventions groups, promote significant sales wins and collaborate with the marketing, sales and services departments on new projects.
- Monitor local, regional and national industry news for relevant updates on Cincinnati and its competitive set cities and aggregate and distribute summaries of news and research for overall Visit Cincy staff strategic support.
To qualify, you should be a collaborative, positive, high-energy person and bring:
- BA/BS degree in Public Relations, Journalism, Marketing or Communications required.
- Experience working with media monitoring services such Vocus/Cision and HARO preferred.
- Five years of PR, Journalism, Marketing or Communications experience required.
- Proficient in Microsoft Office programs. Experience with email marketing platforms preferred.
Visit Cincy is a destination marketing organization that drives travel to create ongoing economic impact and vitality for the Cincy Region's people, businesses and communities in which we serve. Whether for leisure travelers or meeting professionals, Visit Cincy promotes distinctively memorable experiences that attract, delight, and connect people to the diverse heritage, rich history, deep culture, and values that are uniquely Cincinnati.
Our overall goal: supporting the residents of the Cincy region through increased tax revenue and direct spending in area businesses by visitors, meeting planners and convention goers. This goal is accomplished through strategic sales, marketing, event services, destination leadership, diversity and inclusion initiatives and tourism industry engagement strategies.
If you are looking for a great career opportunity, apply online today!
Employer is EOE/M/F/D/V. No third party candidates please.
