- Planning and executing various owned events (catering to 200-300 attendees) from major tent pole events to smaller-scale event activations, to sponsorships and education seminars; liaising with all vendors and being the day-to-day contact.
- Scoping new event relationships with vertical associations and keeping on top of what's hot in the industry.
- Manage marketing collateral, including newsletters and promotional materials while working closely with in-house designers.
- Collaborate with internal teams to ensure alignment of marketing initiatives with company objectives.
- Coordinate with external vendors and partners as needed.
- Manage PR activities, including press releases and media relations.
- Collaborate with marketing interns for event planning and execution support.
- Last but not least, we want you to foster a culture of innovation within the team, encouraging new ideas and solutions that help us improve client experience.
- Bachelor's degree in Marketing, Business Administration, or related field.
- +5 years of experience in marketing, preferably within the media/advertising industry.
- Strong understanding of client-agency dynamics and vendor-client relationships.
- Proven experience in planning and executing large client events.
- Ability to work independently and proactively identify relevant stakeholders.
- Excellent communication and interpersonal skills.
- Proficiency in Microsoft Office suite and marketing software/tools.
- Ability to adapt to a fast-paced environment and manage multiple priorities simultaneously.
- Having worked in B2B marketing will be key in understanding the role quickly.
- Experienced in developing and managing PR initiatives, marketing projects, as well as media relations.
- Having previous exposure to digital media or the ad-tech space will help you ramp up faster in this role.
- Agility and the ability to meet tight deadlines and prioritize workloads is critical.
- You will work alongside a product Marketing Manager, however, being able to problem-solve autonomously will help you succeed.
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