Associate Marketing Director (Vms)

Clorox is the place that's committed to growth - for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace
Your role at Clorox:
Associate Director of Marketing - Natural Vitality CALM & Neocell
In this role, you will:
Leads Cross Functional Business Team plans to achieve Natural Vitality and Neocell business goals (NCS, share, profit.)

• Leads recommendation for 18 month integrated business plan based on understanding of SBU Strategic plan and brand/business environment
• Identify and champion new product opportunities
• Identify Innovation pipeline to identify growth areas
• Responsible for the annual and monthly volume forecast recommendation
• Participates in development of Consumer Learning Plan
• Leads pricing work
• Identifies areas where business analysis is needed to inform plans
• Develop contingency plans to address share, volume, and profit effects of marketplace changes

Leads Cross-functional marketing team to develop and execute highly effective integrated brand engagement (marketing communication) programs, which leverage a deep understanding of the consumer to create a competitive advantage and build consumer value

• Recommend annual integrated marketing plan strategies
• Responsible for developing globally relevant assets for deployment in key strategic markets
• Responsible for ensuring tactical plan (Advertising, PR, NSM, Digital, media plans) is executed with excellence and on budget
• Participate in creative strategy development with agency and guide creative look/feel
• Responsible for understanding brand health & marketing efficiency and effectiveness and recommending changes to plan based on this info
• Develop superior packaging graphics to maximize communication and impact at shelf

Participate in Strategy work to ensure the long term health of the business

• Participates in Brand Purpose development
• Participates in Strategy development with CDU/SBU leadership team
• Translates Growth Idea, Business Strategy, and Purpose to integrated marketing plan for responsible categories

Lead new Product Initiatives to meet SBU business goals

• Lead concept and business case development
• Participate/team participates on project teams for commercialization projects
• Participate on category relevant discovery teams to identify long range growth potential

Build a world class marketing organization by developing the skills of direct reports

• Train and develop BM/AMMs through one on one coaching, as well as the development and execution of appropriate department training activities
• Ensure quality execution of the myGPS process, career planning and feedback
• Participate in recruiting

What we look for:

• Marketing expertise across diverse consumer channels (paid, owned, earned)

• Experience managing direct reports
• Experience working with external agencies
• Ability to influence and inspire marketing and cross functional peers and senior leaders by generating and implementing new ideas that drive business growth.
• Ability to apply consumer insights, driven by curiosity to understand consumers' motivations
• Excellent analytical skills -- i.e., the ability to assess diverse data sources and influence decision making based on rational and structured recommendation
• Ability to lead and collaborate within cross functional teams
• 5-8 years in CPG or relevant brand marketing field, with demand creation and/or P&L responsibility.
• Experience in VMS, Skincare or Beauty strongly preferred
• Experience as base brand manager of packaged goods brand with at least $50M in annual sales preferred.

Workplace type:
We seek out and celebrate diverse backgrounds and experiences. We're looking for fresh perspectives, a desire to bring your best, and a non-stop drive to keep growing and learning.
At Clorox, we have a Culture of Inclusion. We believe our values-based culture connects to our purpose and helps our people be the best versions of themselves, professionally and personally. This means building a workplace where every person can feel respected, valued, and fully able to participate in our Clorox community. Learn more about our I&D program & initiativeshere.
[U.S.]Additional Information:
At Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.
We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.
-Zone A: $144,200 - $289,900
-Zone B: $132,200 - $265,700
-Zone C: $120,200 - $241,600
All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.
This job is also eligible for participation in Clorox's incentive plans, subject to the terms of the applicable plan documents and policies.
Please apply directly to our job postings and do not submit your resume to any person via text message. Clorox does not conduct text-based interviews and encourages you to be cautious of anyone posing as a Clorox recruiter via unsolicited texts during these uncertain times.
To all recruitment agencies: Clorox (and its brand families) does not accept agency resumes. Please do not forward resumes to Clorox employees, including any members of our leadership team. Clorox is not responsible for any fees related to unsolicited resumes.