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Form of workJob Description
About Us:
Founded in 1949, ABRAMS was the first company in the United States to specialize in publishing art and illustrated books. The company continues to publish critically acclaimed and bestselling works in the areas of art, photography, cooking, craft, comics, interior and garden design, entertainment, fashion, and popular culture as well as narrative non-fiction and new works of fiction for adults; children’s books ranging from middle grade to young adult fiction to picture books to board books. ABRAMS creates and distributes brilliantly designed books with the highest production values under the following imprints: Abrams; Abrams ComicArts; Megascope; Surely Books; Abrams Image; Abrams Press; The Overlook Press; Cernunnos; Cameron + Company; Abrams Books for Young Readers; Amulet Books; Abrams Appleseed; and Magic Cat. ABRAMS also distributes books for Booth-Clibborn Editions, Bungie, Alain Ducasse Édition, Èditions de La Martiniére, Editions BPI, Global Golf Group, Lucky Spool, Milky Way Picture Books, The Museum of Modern Art, SelfMadeHero, Tate Publishing, V&A Publishing, and The Vendome Press.
Internship Overview:
We are offering a credit-based internship opportunity for an enthusiastic book lover with a passion for learning more about digital marketing and consumer engagement to join the ABRAMS team as a summer intern!
The Digital Strategy & Consumer Engagement Intern will work closely with the ABRAMS Digital, Social Media, and Consumer Marketing teams on projects spanning the creation, execution, and analytic analysis and reporting of both book specific and event driven campaigns. In this role, you’ll have the exciting opportunity to work on major brands such as Diary of a Wimpy Kid and The Lightlark Saga, as well as books for both children and adults created in partnership with Marvel, LucasFilm, Netflix, and other major licensors.
Tasks may include copywriting, routing, and organizing Social Media and other digital materials, coordinating consumer and influencer mailings, planning for consumer shows and events including comic cons and literary festivals, participating in brainstorms, conducting audience research, and updating and maintaining departmental organizational documents. This role will also assist in evaluating ROI on performance marketing campaigns and will receive training on how to maximize engagement to drive conversion.
The Digital Strategy & Consumer Engagement Intern will also attend key meetings and can learn from multiple staff members across the company during day-to-day activities and seasonal processes. This is an exciting opportunity to build upon experience in each of the growth avenues of consumer outreach and engagement!
Key Responsibilities:
- Be currently enrolled in a college program with a focus/major in English, Communications, Marketing, or Publishing
- Have an interest in pursuing a career in publishing and a passion for books
- Exhibit a keen eye for detail and demonstrate strong organizational and time management skills
- Possess excellent writing and communication skills and work well in a collaborative team environment
- Be excited and motivated to learn, grow, research, and solve problems
Qualifications:
- Proficiency in Mac OS and MS Office Suite, with strong knowledge of Excel and PowerPoint
- Working knowledge of Abode Acrobat Pro
- Working knowledge of Social Media platforms including Instagram, X, Facebook, YouTube and TikTok
- Knowledge of Adobe Creative Suite and Canva, a plus
Benefits:
Earn academic credit towards your degree while gaining practical experience in the book publishing industry.
Mentorship and guidance from experienced professionals in the publishing field.
Exposure to a diverse range of book genres and authors.
Hands-on experience in all aspects of book publishing, from manuscript acquisition to marketing and distribution.
Networking opportunities with industry professionals and authors.
Potential for future career opportunities within Abrams Books.
Hybrid Schedule-Three days per week in-office
