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Form of workRimini Street, Inc., is a fast-growing global leader delivering unified software support and services. We empower licensees of Oracle, SAP, IBM, Microsoft, Salesforce, and other cloud and locally hosted enterprise software to extract more value from their investments, advance innovation, create competitive advantage, and fuel growth.
With nearly 5000 clients served to date, we are the largest independent, full-stack ERP support and services company. Organizations who rely on our 24/7/365 support services range from progressive financial and manufacturing companies to mission-critical government agencies.
Our support quality and level of expertise consistently earn us best-in-class customer satisfaction ratings. Our people have earned Rimini Street multiple industry awards for exceptional work quality and customer service. We are proud to be recognized around the world as a Great Place to Work and for community service efforts via the Rimini Street Foundation.
With more than 1,800 team members in 23 countries, we're a global community guided by our purpose to provide equal access to technology. Fueled by our core values: company, clients, colleagues, and community, we're committed to creating a culture that nurtures and rewards a growth mindset in an environment where our people are encouraged to dream big and boldly shape the industry.
We are actively seeking a Sr. Content Strategistto join our Brand Experience Team. This is a remote position that can be based anywhere in the US. The role may require periodic travel.
Position Summary
As the Sr. Content Strategist you will develop and execute content strategies to support brand awareness and demand generation campaigns for our solutions and services. You will be responsible for planning, developing, writing, editing, reviewing, and measuring compelling content across a wide range of channels, including social media, SEO, and integrated marketing campaigns.
This senior-level individual contributor role reports to the Vice President of Brand and Content Strategy. You will work closely with a team of designers, writers, Content Strategists, and project managers and with stakeholders across marketing, communications, and sales to deliver high-quality content that engages and converts our target audience and builds brand awareness and loyalty. If you are a strategic thinker who's also comfortable with hands-on writing execution, with a passion for technology, a proven track record of success, we encourage you to apply.
Essential Duties & Responsibilities
- Develop and execute content strategies in support of brand awareness and demand generation campaigns
- Create customer and content journey maps to optimize the customer experience, tailored to key audience personas, segments and verticals, and technology categories
- Work closely with campaign teams, product marketing, communications, and sales enablement to co-plan and align content strategies with business objectives and outcomes
- Write and edit compelling headlines, copy and content including nurture emails, landing pages, digital ads, video scripts, webinar presentations,, social media, print, blog, and long-form content, for integrated brand awareness and demand gen campaigns
- Synthesize multiple inputs (messaging pillars, project briefs, source documents, and interviews) with feedback sources (peer reviews, stakeholder reviews, legal reviews) to produce deliverables
- Leverage AI tools for focused prompt engineering and efficient content generation
- Partner with internal creative, design, video, web, editorial, and content strategy teams to develop compelling creative platforms and concepts
- Help lead cross-org alignment, governance, and application of best practices for efficient, effective, consistent content experiences along the customer journey
- Measure content performance with journey stage-specific KPIs focused on audience needs and business objectives; apply data-based insights to continuous content optimization
- Manage agency and contract creative resources to ensure high-quality, on-time delivery
- Manage editorial calendars and ensure timely delivery of content
Experience
- 10 years of content strategy and marketing writing experience for B2B audiences in the IT/tech/SaaS industry, in house or agency equivalent
- Top-tier writing and editing skills
- Proven experience with content marketing, journey mapping, social media, SEO, and demand generation campaigns
- Familiarity with AI tools and best practices, prompt writing, and developing AI-generated marketing content and assets
- Experience at adapting voice and tone to align with each stage of the buyer journey
- Working understanding of UX principles
- Educational background in English, Communications, Marketing, Advertising, or Journalism
- Strong project management skills and ability to manage multiple priorities and tight deadlines
- Ability to influence, persuade, and work effectively with C-level executives and other senior stakeholders
- Stellar presentation and communication skills
- Experience with brand metrics and content performance measurement, insights and analytics
- Proficiency with Microsoft Word, Outlook, PowerPoint, and Teams, advanced PDF editing, and project management platforms
- Experience using the Smartsheet project management platform is a plus
- Comfortable working in a fast-paced, results-focused environment
- A spirit of curiosity, creativity, and passion
Qualifications and Skills
- Top-tier writing and editing skills
- Proven experience with content marketing, journey mapping, social media, SEO, and demand generation campaigns
- Familiarity with AI tools and best practices, prompt writing, and developing AI-generated marketing content and assets
- Experience at adapting voice and tone to align with each stage of the buyer journey
- Working understanding of UX principles
- Educational background in English, Communications, Marketing, Advertising, or Journalism
- Strong project management skills and ability to manage multiple priorities and tight deadlines
- Ability to influence, persuade, and work effectively with C-level executives and other senior stakeholders
- Stellar presentation and communication skills
- Experience with brand metrics and content performance measurement, insights and analytics
- Proficiency with Microsoft Word, Outlook, PowerPoint, and Teams, advanced PDF editing, and project management platforms
- Experience using the Smartsheet project management platform is a plus
- Comfortable working in a fast-paced, results-focused environment
- A spirit of curiosity, creativity, and passion
Education
- Bachelor's degree or equivalent work experience
Why Rimini Street?
Rimini Street Inc. is an affirmative action-equal opportunity employer and complies with all applicable Federal, State, and Local Laws regarding recruitment and hiring. Qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable Federal, State, or Local laws. Rimini Street Inc. offers a comprehensive compensation and benefits package to employees. Compensation is based on role, location, and level of applicable experience.
Rimini's target pay for each position is available upon request during the applicant's Interview process.
Benefits for US employees include:
- Medical, Dental, and Vision insurance
- Disability insurance
- Paid Parental Leave
- 401(k) program
- Generous Paid time off (PTO)
We are looking for talented, passionate people to help us build our future at Rimini Street. We hire only the best, the most extraordinary professionals and provide compensation, bonuses, and benefits to match the skills of our top-performing team members. Do you thrive in a fast-paced environment, enjoy growing together, and get excited about learning new skills? Are you looking for an opportunity to make a true impact as part of a team of extraordinary professionals? This is the place for you.
Our work is challenging and meaningful. We start and end each day with a sense of achievement and purpose guided by our core values, the Four Cs:
- Company
- We dream big and innovate boldly.
- Colleagues
- We work with extraordinary people who create a culture of mutual respect and collaboration.
- Clients
- We relentlessly pursue solutions that help clients achieve their goals. Our unmatched client care is rooted in our passion for exceptional service.
- Community
- We believe in leaving the world a better place than we found it. With the Rimini Street Foundation, we've made positive impacts in six continents for over 425 charities.
Accelerating Company Growth
- Nasdaq-listed under ticker symbol RMNI since October 2017
- Over 4,900 signed clients, including over 180 of the Fortune 500 and Global 100 companies
- Over 1,800 team members in 22 countries
- US and international recognition for industry leadership and philanthropic efforts. See all of our awards and recognitions here: https://www.riministreet.com/company/awards/
Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status, or any other characteristic protected by law.
To learn more about how Rimini Street is redefining the enterprise software support industry, visit http://www.riministreet.com
Please Note: Rimini Street does not accept resumes submitted by recruiting/staffing firms unless specifically requested by Human Resources. Unsolicited resumes will be ineligible for referral fees.
Employment Type: OTHER
