Social & Influencer Marketing Associate (External Agency Staff)

Overview /Objective

The NFL’s social media team is seeking a Social Content Programmer to help manage the day-to-day creation, production and execution of social content across the NFL’s primary social channels. This person in this role will be joining the NFL’s social programming team and will be helping directly manage the league’s social presence across several platforms and verticals. The ideal candidate will have a strong passion for the game along with an extensive understanding of all social media platforms.

Responsibilities

• Plan, create, and publish content of all types directly on primary NFL social media platforms
• Demonstrate strong news and social judgment in editing and determining what is socially relevant and what is not.
• Constantly evaluating how the NFL can enhance content and evolve distribution across various social media platforms.
• Ability to identify stories and make editorial and packaging decisions that result in ideal social performance.
• Evaluate and interpret performance analytics to understand what’s working, what’s not, while being prepared to pivot at any time.
• Work alongside social managers on ideation and execution of editorial and marketing calendars
• Collaborate with various internal stakeholders to coordinate social content initiatives and creative.
• Live/real-time coverage and support of NFL games and tentpole events.

Required Qualifications

• Bachelor’s Degree and 1-2 years of social/editorial experience.

Preferred Qualifications

• Basic video + photo editing experience, preferably in Adobe products Photoshop and Premiere Pro

Other Key Attributes / Characteristics

• Ability to work nights, weekends, early mornings, and holidays.
• Strong written and verbal communication skills.
• Strong organizational skills.
• Comprehensive knowledge of the NFL, all 32 teams, and players across the League.
• Ability to work well under tight deadlines and thrive in the "always-on", 24/7 NFL news cycle.
• Strong eye for social-friendly content, with ability to understand what will perform well.

Physical Demands

Travel

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

Terms / Expected Hours of Work

• FSLA Non-Exempt
• This job posting is for a position with one of the NFL’s third-party agency partners that provides services to the NFL. The individual selected for this role will be an employee of that third-party agency and not the NFL. All compensation, benefits, and other terms and conditions of employment are handled by the agency. The assignment to provide services to the NFL will be limited in duration but may be extended for an additional period by agreement between the NFL and the agency.
• The NFL maintains a Flexible Workplace Policy that provides members of our workforce with opportunities to periodically work from a location of their choice, while maintaining a priority on in-person work at an NFL office, which enables us to more effectively collaborate, connect and build a workplace culture that will drive our continued success.
• The NFL is committed to building a diverse, equitable and inclusive work environment that reflects our incredibly diverse fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, or local law.