Senior Marketing Lead

Company Description
Work with Us. Change the World.
At AECOM, we're delivering a better world. Whether improving your commute, keeping the lights on, providing access to clean water, or transforming skylines, our work helps people and communities thrive. We are the world's trusted infrastructure consulting firm, partnering with clients to solve the world's most complex challenges and build legacies for future generations.
There has never been a better time to be at AECOM. With accelerating infrastructure investment worldwide, our services are in great demand. We invite you to bring your bold ideas and big dreams and become part of a global team of over 50,000 planners, designers, engineers, scientists, digital innovators, program and construction managers and other professionals delivering projects that create a positive and tangible impact around the world.
We're one global team driven by our common purpose to deliver a better world. Join us.
Job Description
AECOM is seeking a highly talented Senior Marketing Lead to join our East Region Marketing team. The Senior Marketing Lead will be a key member of our team responsible for developing winning strategies, pre-positioning activities, and leading preparation of winning proposals for various infrastructure projects for our Transportation business.
This position will offer flexibility for hybrid work schedules with an expectation to go into an AECOM office periodically. This role can based in, but not limited to, Arlington, VA; Baltimore, MD; Boston, MA; New York City; Raleigh, NC; Atlanta, GA; Orlando, FL.
The Senior Marketing Lead must exhibit a high level of integrity and professionalism, and display excellent leadership, time-management, and strong communication skills (both oral and written.) Must be able to work effectively in rapidly changing environments with multiple deadlines.
Major Responsibilities:

• Responsible for interfacing with operations to win work and to manage the information infrastructure that enables the business to do so efficiently.
• Leads the marketing functions, including strategy development and execution, from pre-RFP positioning through to interview stage.
• Provides leadership and direction for large and strategic proposals, including compliance matrices, content planning, outlines/templates, proposal review and production schedules, and production.
• Participates in go/no-go and greenlight analyses in compliance with delegation of authority guidelines, capture planning and positioning activities.
• Facilitates pink and red team, quality reviews, and applies lessons learned to add value to proposals. Manages the implementation of proposal and presentation revisions based on direction from review teams.
• Write qualification-based sections of proposals including resumes, project descriptions, and other general information materials. Provides grammatical and technical editing to ensure quality.
• Provides conceptual leadership for document design, while ensuring RFP instructions and internal brand guidelines pertaining to format, fonts, etc. are being followed.
• Supports debriefs and gathering of client feedback on proposals to ensure and demonstrate continuous improvement.
• Supports content development related clients/markets, as requested by communications, client account managers (CAMs) and other BLs, as necessary.
• Maintains marketing data and generates relevant reports.
• Interface with BD and technical staff at all levels of the organization to win work. Lead in the development of capture planning, win themes, and differentiators.
• Performs advanced assignments requiring independent decisions and resolves problems using an exceptional degree of ingenuity.

Qualifications
Minimum Requirements:

• BA/BS, preferably in Journalism, English, Communications, Marketing or a related field + a minimum of eight (8) years of experience in the A/E industry collaborating within a regional marketing team to lead and/or support proposal activity with key client and strategic pursuits in support of winning work or a demonstrated equivalency of experience and/or education.
• A strong working knowledge of word processing programs (e.g., Microsoft Word), spreadsheet management (Excel), presentation software (e.g., PowerPoint), and desktop publishing software and graphics programs (e.g., Adobe Creative Suite, Adobe Acrobat).

Preferred Qualifications:

• Twelve (12) years of experience collaborating within a regional marketing team to lead and/or support proposal activity with key client and strategic pursuits in support of winning work.
• APMP/SMPS certification is a plus.
• Experience with alternative delivery (design-build and public-private-partnership) proposals is a plus.
• A detailed knowledge of marketing best practices and procedures, work processes, and tools.
• A developed understanding of effective proposal and presentation writing and production.
• Working knowledge of and interest in the A/E industry, including AECOM's projects, people, credentials, and competitors.
• A working knowledge of collaborative tools such as Microsoft Teams, SharePoint, etc.
• Strong, demonstrated leadership qualities.
• Ability to produce accurate, compliant, and compelling work independently and with others.
• Proven organizational and administrative skills, including the ability to complete varied work tasks on schedule, and lead deliverable efforts by others; and the proven ability to manage documents.
• Initiative, skill, and personal commitment to manage multiple projects and details concurrently, follow up, and bring tasks and projects to full completion.

Additional Information

• This position does not include sponsorship for United States work authorization now or in the future
• Relocation assistance and/or per diem is not offered for this position
• All your information will be kept confidential according to EEO guidelines
• Offered rate of compensation will be based on individual education, qualifications, experience, and work location. The salary range for this position is $80k - $150k annually. Please note that this role can be based in multiple locations in the East region and compensation data will vary in each location, including higher or lower on the stated range.
• AECOM is proud to offer a comprehensive benefits program to meet the diverse needs of our employees. Depending on your employment status, AECOM benefits may include medical, dental, vision, life, AD&D, disability benefits, paid time off, leaves of absences, voluntary benefits, perks, U.S and global well-being programs, employee assistance program, business travel insurance, service recognition awards, retirement savings plan, and employee stock purchase plan.

About AECOM
AECOM is the world's trusted infrastructure consulting firm, delivering professional services throughout the project lifecycle - from advisory, planning, design and engineering to program and construction management. On projects spanning transportation, buildings, water, new energy and the environment, our public- and private-sector clients trust us to solve their most complex challenges. Our teams are driven by a common purpose to deliver a better world through our unrivaled technical and digital expertise, a culture of equity, diversity and inclusion, and a commitment to environmental, social and governance priorities. AECOM is a Fortune 500 firm and its Professional Services business had revenue of $14.4 billion in fiscal year 2023. See how we are delivering sustainable legacies for generations to come at aecom.com and @AECOM.
Freedom to Grow in a World of Opportunity
You will have the flexibility you need to do your best work with hybrid work options. Whether you're working from an AECOM office, remote location or at a client site, you will be working in a dynamic environment where your integrity, entrepreneurial spirit and pioneering mindset are championed.
You will help us foster a culture of equity, diversity and inclusion - a safe and respectful workplace, where we invite everyone to bring their whole selves to work using their unique talents, backgrounds and expertise to create transformational outcomes for our clients.
AECOM provides a wide array of compensation and benefits programs to meet the diverse needs of our employees and their families. We also provide a robust global well-being program. We're the world's trusted global infrastructure firm, and we're in this together - your growth and success are ours too.
Join us, and you'll get all the benefits of being a part of a global, publicly traded firm - access to industry-leading technology and thinking and transformational work with big impact and work flexibility. As an Equal Opportunity Employer, we believe in each person's potential, and we'll help you reach yours.
All your information will be kept confidential according to EEO guidelines.