Senior Digital Marketing Manager – Programmatic Trader

We’re the world’s leading sports technology company, at the intersection between sports, media, and betting. More than 1,700 sports federations, media outlets, betting operators, and consumer platforms across 120 countries rely on our know-how and technology to boost their business.

LOCATION: Work onsite in New York, NY
WORK TYPE: Hybrid remote and onsite in our New York office

OVERVIEW:

Sportradar is the global market leader in providing statistics data and data tools as well as video content solutions to the sports industry. We are NASDAQ-listed and are one of the fastest-growing sport-tech companies on the planet.

Our division, “Sportradar ad:s” provides data-driven marketing and sponsorship services to the iGaming industry, designed to help deliver significant efficiency improvements for marketing investments. The ad:s team develops and provides purpose-built tools and services to meet the individual marketing needs of sportsbooks and media publishers worldwide.

We are looking for a Senior Manager of US Programmatic Trading and Ad Operations to operate within the global ad:s department.

This will be a client-facing role focused on building and leading a programmatic trading and ad operations team, serving Sportradar’s US client base with Sportradar’s proprietary ad tech stack. This will be a key role within the global ad:s management team and the successful applicant will play an active role in strategic decisions moving forward.

The Challenge:

• Actively manage key account campaigns including strategy, media planning, campaign execution and ongoing optimization, as well as opportunities to expand client budgets based on performance
• Support the account management/client partner function with product and client knowledge, facilitating reporting requirements
• Support the sales function by contributing to building a knowledge base on programmatic trading for internal and external stakeholders
• Work closely with the global product development team to improve our product through understanding programmatic technology from a customer perspective and the requirements of the US market

Your Profile:

• 3+ years hands-on experience with programmatic trading on the demand side - no matter on which tech stack
• Prior experience of working in a fast-paced dynamic environment, ideally an agency or consultative background
• Expert understanding of digital advertising business models, and strong technical understanding of programmatic buying and selling platforms, supply management, ad-tracking technologies, ad servers and conversion tracking
• Deep knowledge of programmatic campaign strategy and conversion optimization
• Experience with active client management, strong interpersonal and excellent communication skills
• Ability to rationalize and explain decisions with supportive logic and data, deploying evidence-based planning and strategy
• Resourceful, structured problem-solving approach with excellent attention to detail
• Willingness to travel for internal and client meetings according to travel policies
• Ability to inspire confidence and quickly capture the trust and respect of the leadership team, peers, colleagues and customers

Our Offer:

• Work for and shape one of the fastest growing digital sports companies in the world at the exiting intersection of sports, media, betting and advertising
• Take a key role in a growing and dynamic business field within Sportradar
• Work together with highly motivated and enthusiastic US and global teams
• Be part of a startup-like culture within a global, NASDAQ-listed corporation

Pay Range: $100K - $115K
Sportradar intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors including but not limited to experience, qualifications, and location. Base pay is just one component of the Total Rewards that Sportradar provides to compensate and recognize employees for their work. Sportradar offers best-in-class benefits such as a comprehensive benefits package, performance bonus program, equity stock purchase and 401k contribution. Please consult with your recruiter to learn more as all benefits are subject to eligibility requirements.

Additional Information

Sportradar is an Equal Opportunity Employer. We are committed to encourage diversity within our teams. All qualified applicants will receive consideration without regard to among other things, your background, status, or personal preferences.

Sportradar is an Equal Opportunity Employer. We are committed to encourage diversity within our teams. All qualified applicants will receive consideration without regard to among other things, your background, status, or personal preferences