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Form of workJob Description
Description
Central Garden & Pet (NASDAQ: CENT, CENTA) has been a market leader in the Garden and Pet categories for over 40 years. Central has proudly nurtured happy and healthy homes leading the future of Garden and Pet industries one blade of grass and one wagging tail at a time.
Reporting to the Senior Director of Accounts & eCommerce, the Senior Manager of eCommerce will work across Central Garden & Pet’s Home Brands including ARDEN and national private label brands, and will hold a critically important position in growing the eCommerce market share for the business unit’s product lines. The Senior Manager is accountable for on-site merchandising across all eCommerce accounts, including SKU grouping strategies, trade promotion planning, review generation initiatives, and product assortment management. The Senior Manager will need to possess strong leadership, project management, analytical, communication, and relationship-building skills with the ability to flawlessly execute these skills both within the company and with our customer accounts.
Primary Responsibilities:
- Act as merchant for the ARDEN eCommerce business and lead go-to-market initiatives
- Work cross-functionally with customer marketing, digital marketing, design, product development, creative, and account operations, but act as end-to-end owner of the go-to-market process
- Manage and track program launch milestones to meet targeted go-live dates
- Consult on and reference consumer and competitor research to inform merchandising decisions in collaboration with marketing partners
- Collaborate with Product Development to align new item development with brand’s innovation and commercial roadmap
- Review product-specific details for new products’ digital assets before launch
- Optimize on-site performance for branded product assortments to drive eCommerce business growth and achieve revenue, profitability, and market share goals:
- Collaborate and ensure execution of customer site-specific merchandising strategies
- Define superSKU/variant strategy for each item on every site
- Drive continuous improvement in site merchandising quality
- Consult on site-specific digital asset strategies (proposed infographics, A+ content, etc.)
- Manage the trade promotion strategy for eCommerce products (planning, analysis, and reporting)
- Support quoting and pricing strategy for eCommerce accounts (price-pack architecture and margin protection)
- Lead strategy and execution for brand’s eCommerce sampling and review-generation initiatives
- Lead end-of-season product assortment reviews
- Manage and execute the annual SKU rationalization process to continually improve efficiencies via inventory sell-thru strategies (discounts, merchandising updates)
- Manage and grow eCommerce account relationships
- Maintain relationships with account buyers by staying up-to-date with site-specific details, advertising tools, and trade management opportunities
- Oversee day-to-day customer inquiries and issues, and ensure timely resolutions
- Ensure compliance with retailer-specific terms, allowances, and vendor requirements
- Pursue new category-relevant accounts and marketplaces
- Define target markets, develop assortment proposals, and oversee marketing plans to gain new business
- Manage customer data exchange alignment with launch processes and timing
- Provide problem-solving for sales and service issues and communicate resolution to all impacted retailers and departments
- Increase retailer penetration for branded assortments in both digital and brick-and-mortar sales channels
- Special projects as assigned
Professional Qualifications:
- Bachelor’s degree in a business-related field.
- 6-7+ years work experience in an eCommerce position.
- Ability to communicate professionally and effectively both internally and externally.
- Ability to function and lead in a collaborative long distance team environment; self-directed, motivated and highly flexible.
- Creative and analytic thinker who can easily manage multiple tasks and prioritize work within tight, concurrent deadlines.
- Well versed in Excel and PowerPoint.
- Salesforce, Tableau, or Power BI experience is a plus.
- Candidates must be eligible to work in the U.S. on a permanent basis.
Central Home Brands is an equal opportunity employer.
Central Home Brands participates in the Department of Homeland Security’s E-Verify Program to verify the employment eligibility of all newly hired employees.
Additional information is available online at www.ardencompanies.com. Please send resumes to recruiting@ardencompanies.com.
