Senior Associate, Digital Media Buyer

tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Nearly 25 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & proud to be the #1 concealer brand in the US.* tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 50 countries worldwide!
But tarte™ doesn't stop there. Giving back has always been a part of the brand's DNA. tarte is committed to lifting up others, having cleared thousands of teacher wishlists & mentoring future leaders & entrepreneurs through the tartelette U & internship programs & the shape your future™ small business awards. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like female empowerment, underserved communities, environmental conservancy, animal rescue, disaster relief & health & wellness initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.
Are you a force of nature who thrives in a fast-paced environment? Do you want to contribute to tarte's mission of offering cruelty-free, eco-chic cosmetics chock high-performance natural™ ingredients? If so, we'd love to hear from you!
Senior Associate, Digital Media Buyer
We seek a highly motivated Media Buyer with 2-4 years of experience to join our Digital Marketing Acquisition team. The Senior AssociateDigital Media Buyer will participate in all aspects of executing high-profile and complex paid media campaigns on networks like TikTok, Meta, Google, CTV & more! This includes initial planning, creative briefing, implementation, monitoring, optimization, analysis, and reporting. The ideal candidate will have a strong foundational understanding of paid digital marketing KPIs, hands-on experience managing paid social campaigns, a passion for data-driven A/B testing, and an interest in beauty trends. A successful candidate in this role can flex from analytical and detail-oriented tasks to creative and collaborative assignments while managing multiple projects simultaneously to ensure campaign deadlines are met.
Responsibilities:

• Actively implement and manage paid digital campaigns across Meta, Tiktok, Programmatic Display, CTV, and more
• Analyze and report on performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions
• Assist Director of Digital Marketing in developing media strategy and building media plans (including audience targeting and segmentation, messaging, flighting, budgeting, etc.)
• Maintain high levels of up-to-date knowledge of best practices and strategies in social media and paid social media (betas, ad network updates, innovation opportunities, etc.)
• Maintain knowledge of the dynamic digital ecosystem (search, social, native, display) and how channels work together
• Provide creative guidance to Brand Marketing and Design teams
• Build effective relationships with all vendors - ad networks, technology partners, etc.
• Manage creative briefing and approval process using project management tools such as Asana.
• Collaborate with the broader digital marketing and design teams to ensure paid digital marketing strategies are aligned across customer touchpoints

• 2-4 years of experience planning & buying cross-platform paid social media ads within native platforms. **Facebook Ads Manager and Direct Response experience is a must**
• Understanding of paid media KPIs, including CAC, CPC, CPA, CPM, etc.
• Strong organizational skills, with the ability to project manage campaign deliverables to ensure creative assets, audiences, and other campaign inputs remain on schedule
• Experience in writing creative briefs for paid media campaigns and pulling reports to assess creative performance is a BIG plus.
• Has a test-and-learn approach to marketing, with the ability to strategically assess new opportunities (audiences, creative, or inventory) and make data-driven decisions to drive measurable performance improvements.
• A strong communicator with a can-do, positive attitude and a willingness to pitch in to get things done
• Intermediate proficiency in Microsoft Excel (ie. Pivot Tables, VLOOKUP) and familiarity with Google Slides, Google Sheets, and Google Docs.
• Ability to handle multiple tasks in a fast-paced environment under tight deadlines.
• Strong verbal and written communication skills.
• Detail-oriented and organized.
• Familiarity and passion for beauty trends on TikTok is a plus.
• Experience working in project management software such as Asana is a plus.

• Salary range: $65,000-$75,000 (compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
• Medical, dental, vision, 401k plan & access to health and wellness programs
• Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more!
• Remote-friendly work policy
• Gratis, employee discount on tarte.com, team give-back initiatives
• Friendly, fun, creative & collaborative work environment