Sales Representative

Job Title: Legator Guitars Sales Representative

Overview: As a Legator Guitars Sales Representative, you will be responsible for driving sales growth by acquiring new dealers and managing existing accounts. You will play a pivotal role in expanding the market presence of Legator Guitars, fostering strong relationships with dealers, and ensuring exceptional customer service. This role requires a passion for music, excellent communication skills, and a proven track record in sales and account management.

Key Responsibilities:

1. Dealer Acquisition:

   • Identify and prospect potential dealers within designated territories.
   • Develop and execute strategies to onboard new dealers, including presenting product lines, negotiating terms, and addressing inquiries.
   • Build a robust pipeline of prospective dealerships through networking, cold calling, and attending industry events.

2. Account Management:

   • Cultivate and maintain strong relationships with existing dealerships to drive repeat business and maximize sales opportunities.
   • Provide ongoing support to dealers, including product training, marketing materials, and promotional assistance.
   • Monitor dealer performance, analyze sales data, and collaborate with dealers to develop strategies for improvement.
   • Address any dealer concerns or issues promptly and effectively to ensure customer satisfaction.

3. Product Knowledge and Promotion:

   • Stay updated on Legator Guitars' product offerings, features, and competitive positioning.
   • Conduct product demonstrations and training sessions for dealers and their staff to enhance product knowledge and sales effectiveness.
   • Collaborate with the marketing team to develop promotional campaigns, product launches, and sales incentives to drive demand and increase sales.

4. Market Analysis and Reporting:

   • Conduct market research to identify trends, competitive landscape, and opportunities for growth.
   • Provide regular reports on sales performance, market feedback, and competitor activities to management.
   • Utilize data-driven insights to develop actionable recommendations for enhancing sales strategies and expanding market share.

Qualifications:

• Proven track record in sales, preferably within the musical instrument industry.
• Strong negotiation and relationship-building skills.
• Excellent communication and presentation abilities.
• Self-motivated with a results-oriented mindset.
• Ability to work independently and as part of a team.
• Knowledge of musical instruments, particularly guitars, is highly desirable.