Public Relations Specialist

Red Carrot is seeking a Public Relations Specialist to join a team supporting our federal government clients. The individual filling this role will be an organized, detail-oriented, and personable teammate. The role will support strategic initiatives to create and maintain a positive public image for the client organization. Beyond the daily tasks, this role offers something special: the opportunity to be part of a dynamic organization supporting institutions whose missions include creating equity and social justice. The position calls for someone who can embrace that mission and be a driving force behind achieving goals. 

KEY RESPONSIBILITIES:  

• Crafts and executes tailored pitches to engage potential partners.  
• Ensures that propositions resonate with the target priorities. 
• Develops and maintains a positive public image for the client’s organization through public-facing communication. 
• Establishes and maintains positive relationships with potential partners as well as within the organization, fostering genuine connections based on common interests and maintaining outreach for positive outcomes.   
• Develops and/or executes content strategies to release information on the organization in a manner that will promote a positive public image. 
• Performs other duties as assigned. 

QUALIFICATIONS:  

Must Haves:  

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or 5 years of working in Public Relations. 
• Extensive knowledge of Public Relations principles and strategies.  
• Excellent written communication skills with a proven ability in a journalistic style that is customary for external publications. 
• Excellent interpersonal and networking skills with the ability to build and maintain positive relationships with media contacts and outlets. 
• Excellent organizational skills and attention to detail. 
• Excellent time management skills with the proven ability to meet deadlines and manage competing priorities.  
• Proficient with Microsoft Office Suite or related software. 

Nice to Haves:  

• Experience working with public sector clients.  
• Experience interacting with key stakeholders in complex organizations. 
• Familiarity with Government financial literacy  

BENEFITS AND WHY TO CHOOSE RED CARROT:   

• At Red Carrot, we empower you to be a leader. We attract and develop talent from all backgrounds because we believe there’s strength in diversity, offering different perspectives and skills. Together, we can solve our client’s biggest challenges. We offer a competitive compensation and benefits package.  
• Training and Development – All team members have a training budget and are eligible for tuition reimbursement after their first year of employment.  
• Healthcare – Red Carrot provides paid top-tier medical, dental, vision, and long-term disability coverage.  
• 401(k) Plan – Team members can enroll in a 401(k)-retirement plan with company matching and no vesting period.  
• Profit Sharing – Red Carrot provides a discretionary profit-sharing plan to all eligible employees after one year of employment.  
• Virtual Work – Red Carrot provides up to 100% telework opportunities.  
• Paid Time Off – Red Carrot provides flexible work hours, paid time off, and 11 federal holidays.    

More about us at Red Carrot:  

Red Carrot is both a trusted and award-winning agency with extensive experience providing clients with innovative solutions. We create inspiring team stories, conduct actionable research, and excel at recruiting and managing team talent.

About Us

Red Carrot is an award-winning, woman-owned small business that is growing rapidly in the federal government space. Our team is fueled by passion, backed by intelligence, and built on expertise. From our inception, we have leveraged industrial engineering principles and data analytics to craft highly efficient solutions for clients’ complex needs. As we have grown, we remain focused on research-centric, data-informed, and audience-oriented, while expanding our range of expert capabilities.

Headquartered in Miami, Florida, we have a strong and continually growing presence in Washington, D.C., as well as team members and clients all over the country. We understand the importance of overcoming geographic limitations to provide the best, all-encompassing service to our clients. Red Carrot builds client capacity by implementing Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions on behalf of our clients.

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