Address
Form of workAmazon Ads is dedicated to driving measurable outcomes for both brands and agencies through advertising. Our ad solutions-including sponsored content, premium video, audio and custom ads-leverage Amazon's innovations and insights to find, attract, and engage meaningfully with audiences. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase consideration, and drive transactions on and off Amazon.
As a Principal Video Specialist, you work with account and GTM teams to develop strategies and solutions to drive adoption of Amazon's STV offering with advertisers and ensure your customers' video investments fit into their overall marketing strategy with Amazon. You are naturally curious, and will apply your creativity and curiosity by taking a lead in strategizing video solutions for our advertisers, diving deep within the advertising community to discuss Amazon's benefits, and working internally to innovate solutions that meet the objectives of our advertising customers. This role will define innovative advertising experiences and coordinate with internal teams to create scalable and repeatable solutions. As an individual contributor, you'll be joining an elite sales organization and will benefit from having direct access multiple leadership teams. Candidates should have experience buying, planning, packaging, and selling STV both directly and programmatically. Candidates will have a strong knowledge of the STV landscape, experience negotiating and closing upfronts, and the ability to drive conversations with C-Suite client contacts.
Key job responsibilities
Video Specialists are aligned to the Large Customer Sales (LCS) organization and work closely with Account Teams, Agency Development Managers (ADMs), Go to Market (GTM) specialists, and Amazon Advertising Customers. They are responsible for:
- Scaling video GTM strategies across LCS;
- Developing and implementing bespoke industry strategies within assigned verticals;
- Service and operations team engagement as it pertains to new and emerging products;
- Partnering with LCS and Vertical Marketing to develop narratives that differentiate Amazon Ads unique offerings tied to customer objectives and business outcomes; and
- Representing Amazon Ads externally at industry events to drive Upfront and annual commitments.
About the team
Amazon Ads is dedicated to driving measurable outcomes for both brands and agencies through advertising. Our ad solutions - including sponsored content, premium video, audio and custom ads - leverage Amazon's innovations and insights to find, attract, and engage meaningfully with audiences.
We're all about helping brands reach the right audiences in the right places, without causing disruption. Our robust insights, expansive portfolio of properties, and comprehensive advertising solutions help advertisers interact and form relationships with customers - and give them a purposeful presence in customer's lives.
We are open to hiring candidates to work out of one of the following locations:
Chicago, IL, USA | New York, NY, USA | Santa Monica, CA, USA
