Job Description
Marketing Specialist
Company Overview:
ServiceCore and Docket are rapidly growing field-service SaaS platforms for the portable sanitation and dumpster industries, being named the #80 fastest-growing software companies in America by Inc. 5,000. The customers we serve have been underserved by software, making us the leading players in a huge industry with very little competition. Our software helps our incredibly hard-working business owners get more done and stress less. How? By supercharging their businesses with software that cuts wasted time, manages jobs, optimizes routes, tracks inventory, and automates billing. We are proud to offer a one-stop solution that allows our hard-working customers to be more productive and successful!
We live by our core values of Love Our Customers, Be Real, Give a Shit, Deliver Results and, of course, Keep it Fun. ServiceCore provides hard-working individuals the opportunity to work and grow within an agile, fast-paced start-up environment. We are proud of our accomplishments and take our jobs seriously while not taking ourselves too seriously.
Role Overview:
We are seeking a motivated and creative Marketing Specialist to join our team and assist us in building a strong brand identity and online presence through various inbound/outbound marketing strategies. This position will report to the Marketing Manager and will be responsible for the creation and execution of various marketing initiatives.
Responsibilities:
As a Marketing Specialist, your daily activities will include:
- Assist in creating and curating content for our website, blog, social media platforms, and other marketing channels
- Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met
- Support the development and execution of marketing campaigns, including email marketing, video marketing, social media advertising, pay-per-click campaigns, and content marketing
- Collaborate with the team to execute IB/OB marketing strategies aimed at building brand awareness and driving engagement with prospective customers to increase product demos
- Utilize graphic design software, such as Canva, to create visually appealing marketing materials
- Assist in managing and updating our online presence, including website content, landing pages, and social media pages
- Collaborate with cross-functional teams, including sales, product, and customer success, to ensure alignment in marketing efforts
- Participate in team meetings and brainstorming sessions, contributing innovative ideas and strategies
- Undertake individual tasks as assigned to help us reach our broader quarterly objectives
- Stay up-to-date with the latest marketing trends, tools, and best practices
Qualifications:
- Excellent written and verbal communication skills
- Ability to work in a fast-paced, high-pressure environment
- Multi-tasking and time-management skills, with the ability to prioritize tasks
- Highly organized and detail-oriented
- Self-motivated yet customer-focused
Required:
- Minimum 1 year of professional marketing experience
- Knowledge of online marketing and a good understanding of major marketing channels
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Demonstrable proficiency in various marketing and analytics tools such as Canva, marketing automation platform (Hubspot preferred), CRM systems (Salesforce preferred), and content management systems (WordPress preferred)
Preferred:
- Bachelor’s degree in marketing, communications, or a related field
- Proficiency with analytics tools such as Google Analytics
- Familiarity with the trades/field service companies
- Hybrid preferred; open to remote
Base Salary: $50,000 - $60,000
Benefits & Perks:
- Weekly Lunches + Stocked Kitchen
- Dog-Friendly Office
- Casual Office Environment
- Regular Company Events and Happy Hours
- A Strong Company Culture that Lives by Our Core Values - Love our Customers, Be Real, Give a Shit, Deliver Results, and Keep it Fun.
If you believe you match the above criteria and are desiring a dynamic start-up environment with a management team that is dedicated to your success, then please apply!