Marketing Intern

The purpose of this role:

• Play a role throughout the marketing cycle in product positioning and Formerra brand messaging with our key markets, Healthcare, Automotive, and Outdoor Recreation
• Contribute to marketing campaigns that further Formerra’s strategic goals to grow business in our key markets and identify new customers
• Apply marketing concepts to solve organizational challenges
• Contribute fresh ideas that can enhance the brand’s standing

You are responsible for:

• Supporting teams to plan, develop, and execute B2B marketing initiatives

• Gather and analyze competitor marketing collateral and/or programs for insights around strategy, targeting, promotions, and cadence/delivery timing
• Executing projects related to branding, content creation, and social media marketing with a focus on SEO in support of the Healthcare, Automotive and Outdoor Recreation markets

• Creating content to promote Formerra’s suppliers in our key markets

• Research trends and user content consumption, and use findings to optimize content strategy

• Collecting performance metrics to measure progress

To succeed at Formerra this individual must possesses the following skills and experience:

• You have working knowledge of SEO and web traffic metrics a plus
• You have been described more than once as curious, fast-learning, and resourceful
• Organizational skills with meticulous attention to detail
• Strong communication and presentation skills
• Sense of teamwork and the ability to execute programs
• Ability to prioritize tasks and meet deadlines in a fast-paced environment
• Self-motivated and hardworking

Preferred qualifications

• Proactive desire to go above and beyond
• You’ve been called innovative and have been told you bring a fresh approach to your work
• Prior collaboration or personal project management experience
• Basic knowledge of marketing principles and industry trends
• Proven aptitude in seeking creative solutions to multi-faceted challenges