Marketing Director

Arkos Health is seeking a senior-level marketing professional with a vast knowledge of healthcare marketing experience and understands a provider network. If this sounds like you, we would love to connect with you today!

Our Organization:

Welcome to Arkos Health! We are a value-based healthcare company providing solutions for payors and providers by combining unique technology with in-home, virtual, and in-clinical care for patients. Backed by a robust technology platform, innovative software, and a light human touch, Arkos Health is committed to delivering advanced and accessible community-based services allowing our clients to live healthier, more independent lives. How do we do this? Arkos serves health plans and provider organizations by managing their highest-risk and highest-cost populations. Our goal is to be the most valued partner to health plans, service providers, and the community we collectively serve.

How You'll Make a Difference:

The Marketing Director is responsible for growing the market by creating and implementing marketing plans to increase, manage and optimize brand awareness and member engagement. Reporting to the Chief Marketing and Experience Officer, the Marketing Director will be responsible for the collaborative development and execution of corporate and regional omni-channel marketing strategies. The role serves as the primary market resource for all marketing needs.

Essential Duties and Responsibilities:

• Participate in the development, review, and maintenance of new and existing policies and procedures
• Responsible for growing the market by creating and implementing marketing plans to increase, manage and optimize Arkos' brand experience and overall awareness
• Responsible for identifying organizational needs and spearheading market research to inform marketing strategies across departments
• Support and attend educational, social, and strategic provider, broker, member and community events in collaboration with relevant departments
• Support clinical and quality programs to ensure member satisfaction supports brand standards.
• Support the development of internal and external communications to ensure Arkos' brand integrity, standards and experience are consistently met
• Coordinate, edit, and proof, with high attention to detail, all marketing media placed on behalf of Arkos Health and affiliated partners within the market.
• Implement strategies to increase brand awareness, including traditional, digital and social media platforms, community involvement, press relations and strategic partnerships.
• Regularly report on marketing performance and provide insights and recommendations for improvement
• Set marketing objectives & goals, define & track KPIs and present reports to market and executive leaders
• Performs other duties as assigned to support the overall effectiveness of the organization
  

Qualifications and Skills:

• Bachelor's degree in marketing, healthcare administration, communications, or related field
• Minimum 3 years of fully integrated marketing experience
• Minimum 1 year of healthcare insurance knowledge
• Minimum 1 year of Salesforce experience

Benefits:

• Employer-paidMedical premiumsat no cost to you
• Employer-paidDental premiumsat no cost to you
• Employer-paid Vision premiums at no cost to you
• Employer-paid Short-Term Disability premiums at no cost to you
• Employer-paid Life Insurancepremiums at no cost to you
• Employer matching 401(k)
• 15 days annual combined sick/vacation and 9 days of holiday during your first year

Must complete ourCulture Index Survey.Take the assessment athttps://go.cultureindex.com/s/bg3VS0H2kF. This is not a pass/fail test and does not measure intelligence.

Arkos Health EEO Statement:

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Arkos Healthis a drug-free workplace. All job applicants selected for employment are required to submit to a pre-employment drug test and background check.