Marketing Coordinator

Under the direction of the Brand & Marketing Director, the Marketing Coordinator is primarily responsible for supporting the organization’s marketing, creative services, and public relations efforts through outlined strategies, tactics, and perspectives. The Marketing Coordinator is a creative individual who uses their imagination and experience to create a wide range of materials for marketing efforts, including visual images, videos, and written content. The Marketing Coordinator is an organized multitasker, able to handle many diverse projects simultaneously and meet tight deadlines. They have experience managing social media channels and are proficient in best practices in this space. 

This full-time, exempt position in Portland, Oregon. The Marketing Coordinator will occasionally travel between Portland and Seattle to support the organization. The MC must be able to travel between GCB locations.

Job Summary 

• Triage company requests that come in via the GCB Info email account.   

• Maintain the brand and marketing calendar under direction of the Brand & Marketing Director, including all of the key marketing initiatives, social media campaigns, and events.   

• Maintain and update company website content and other digital assets, keeping the look and feel of the content current and fresh. Write and post announcements on home page of temporary closures and new operating hours, curating selection of blog posts featured on home page, changing outdated photography, updating prices and product information. Review and change photo content on website or other assets based on employee changes, menu changes, brand priorities and keeping look and feel current and fresh.  

• Curate and maintain photography repository, recommending and sharing appropriate images for marketing initiatives.  

• Manage company social media accounts through campaign creation, scheduling, and monitoring. Utilize campaign management software to launch, monitor, and analyze the effectiveness of social media. Make budget recommendations, monitor budget, and evaluate ROI on expenditures.  

• Interact with social media audiences to increase brand awareness and engagement. Monitor social medial channels daily for comments that might reflect poorly on brand and escalate to appropriate personnel.  

• Create and curate all images and videos for website, emails, and social media use on Instagram, Facebook, Instagram Reels, and TikTok    

• Using LightBox and DSLR camera, take photos of products for wholesale and retail use, e.g., online ordering site or Instacart.  

• Write copy for Chalkboard News, and for some internal and external communications including website and press releases.  

• Work with third-party designers to create branded images for POS screens that reflect messaging priorities and seasonal content.  

• Coordinate annual fundraisers by collecting information, writing copy, and obtaining photos and videos for publication.  

• Maintain tracking for BCorporation certification including non-GMO, Good Food 100, and donations.  

Qualifications 

• 2 or more years' work experience in digital marketing, social media management, and/or creative agencies 

• Fluent in Microsoft Suite, Canva, Photoshop, or Microsoft Designer 

• Intermediate computer skills including use of Microsoft Outlook, Excel, Word, or comparable programs required 

• Advanced verbal and written communication skills 

• Organized multitasker, able to handle many diverse projects simultaneously and meet tight deadlines. 

• Structured, proactive, and efficient 

• Photography experience preferred 

• Video editing experience preferred 

Compensation 

• $65,000 annual equivalent 

• Benefits include healthcare, paid time off, 401k, and bread! 

Grand Central Bakery is not able to sponsor a visa for this position. Direct applications only.  

Company Overview

Grand Central Bakery ignited a bread revolution in 1989 by introducing rustic artisan loaves to Northwest tables. Values are at the heart of our company and sustainability touches everything we do - from where we buy ingredients to how we care for our employees and invest in our communities. A Certified B Corporation, Grand Central Bakery is part of a global movement of organizations using business as a force for good.

Benefits

Grand Central Bakery offers outstanding employee benefits as part of our total compensation package.

• Medical/dental/vision coverage
  • Medical/dental/vision coverage the first of the month following 60 days of employment for all employees working 25+ hours per week
  • Employer paid Healthcare Reimbursement Account (HRA) for insured employees
• Paid Time Off
  • Vacation
  • Sick
  • Personal Holiday
  • Community Time
• Other benefits
  • 401k with match at 1 year
  • Flexible Spending Accounts (FSA) for healthcare, dependent care, and transportation
  • Life/disability insurance
  • Company paid Employee Assistance Program (EAP)
  • Reimbursement for bike commuting expenses
  • Training and opportunities for growth
  • Free bread!
  • Employee discount

Pay Transparency

Grand Central Bakery complies with applicable pay transparency laws in the locations where it does business. All job postings include the rate of pay for the position. For positions that have a range, the full range will be listed along with the expected starting compensation.

Equal Employment Opportunity

We are committed to a policy of equal employment opportunity and strive to create a work environment of respect, trust, collaboration, and cooperation. It is the policy of Grand Central Bakery to maintain a workplace free from discrimination on the basis of race, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, physical, sensory, or mental disability, age, marital status, military or veteran status, family relationship, your or your family’s genetic information, or status in any other legally protected group. We expect each employee to embrace and apply these principles of equal treatment to each other and to our customers.

Know Your Rights - EEOC

https://www.eeoc.gov/know-your-rights-workplace-discrimination-illegal-poster

Please email hr@grandcentralbakery.com with questions or requests for accommodation.

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