Marketing Coordinator

We are seeking a dynamic and experienced Marketing Coordinator to join our private medical clinic. The ideal candidate will be responsible for executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign, and developing our clinic's brand presence. The successful applicant will play a key role in increasing patient engagement, promoting our unique medical services, and contributing to our clinic's growth. This position requires a blend of creativity, analytical prowess, and excellent communication skills.

Key Responsibilities:

• Develop and Implement Marketing Strategies: Collaborate with the management team to create and execute marketing plans that effectively promote the clinic's services, including traditional, digital, and event marketing efforts.
• Content Creation and Management: Produce high-quality content for various marketing channels, including our website, social media platforms, newsletters, and promotional materials, ensuring consistency with our brand's voice and mission.
• Social Media and Digital Marketing: Manage and grow the clinic's online presence by creating engaging content, managing social media accounts, and implementing digital marketing campaigns aimed at increasing visibility and attracting new patients.
• Market Research: Conduct market research to identify trends in the healthcare industry, understand patient needs, and evaluate competitor strategies, utilizing insights to inform marketing strategies.
• Performance Analysis: Monitor and analyze the performance of marketing campaigns and strategies through various metrics, preparing reports to highlight successes and areas for improvement.
• Administrative Support: Provide administrative support to the marketing department, including budget tracking, scheduling meetings, and coordinating with vendors and partners.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 2+ years of experience in a marketing role, preferably in the healthcare sector.
• Strong understanding of traditional and digital marketing strategies, including SEO, email marketing, social media, and content marketing.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Creative thinker with strong analytical and problem-solving skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Proficient in marketing software and applications, such as CRM platforms, content management systems, and social media scheduling tools.
• Moderate experience using design programs such as Photoshop, Illustrator, and Canva.
• Passionate about healthcare and committed to promoting patient wellness and clinic growth.

What We Offer:

• A supportive and collaborative work environment.
• Opportunities for professional development and growth.
• Competitive salary and benefits package.
• The chance to make a significant impact on patient health and well-being through innovative marketing strategies.

Job Type: Full-time

Pay: From $25.00 per hour

Expected hours: 30 – 40 per week

Benefits:

• Employee discount

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: In person