This role will partner closely with SIR's brokerage managers in our California markets to identify and directly recruit agents for offices as they assist with elements of the agent recruitment process.
This team member will be an ambassador of the brand in the California market. In this role they will initiate conversations with prospect agents or teams and relay the value proposition Sotheby's has in the Luxury Market. Strong communication and ability to be a standout colleague are some of the attributes we are seeking.
This individual will be the resource for managers with regards to various recruiting and retention concerns, including:
- Identifying target recruits via various internal and external resources such as local MLS, iProspect, Real Trends, LinkedIn, competitors' websites, etc.
- Create and handle a regional agent candidate tracking system
- Work with managers to establish an agreed upon regular meeting cadence to ensure communication, and follow through
- Partner with managers for initial calls, follow up and/or meeting with targeted agents
- Identify those recruiting approaches/offerings our managers are finding to be successful in our various markets (understanding what was offered to our most recent recruiting "wins")
- Identify what recruiting trends that competitors are using to recruit our agents in our to combat agent loss
- Facilitates sharing and implementation of successful tactics and information across the company
- Lead a comprehensive agent recruitment campaign with identified prospect to promote SIR's culture, environment, brand value and local and national successes.
- Utilize brand recruitment materials for different agent levels, provide feedback to enhance those materials, and establish a process to increase awareness and consistent use within the offices in their region.
- Provide updates to ongoing collection and development of Agent Success Stories, recruiting/brand testimonials and related materials.
- Build testimonials and case studies to be provided to team members
- Become an authority in conveying how the Sotheby's International Realty brand, support, resources, tech and marketing tools positively impact the business and livelihood of agents who use them
- Partner with Sr. Director of Servicing to stay current on efforts to keep agents engaged and passionate about the brand and its resources.
- Act as a conduit for intel on competitors' recruiting initiatives, advertising content and campaigns. Propose innovative solutions that will drive the company's competitive edge.
- Assemble talking points to assist managers on various topics such as SIR's value proposition, prospecting for recruits and overcoming objections
- For pre-approved prospects, contact, engage and facilitate the recruitment process while keeping appropriate manager abreast of progress and status
- Attend company recruitment meetings to provide updates.
- When needed, attend networking, industry, diversity, academic events to help identify potential agents.
- Track and follow up with targeted prospective agents. Track activities including contacts made, appointments held and successful affiliations.
Requirements
- Confident and enthusiastic ambassador for our Brand
- Strong and professional writing and verbal skills
- Digital/Social media technology and communication savvy
- Ability interpret and communicate data so that it is relatable to a real estate professional
- Travel as needed
- Strong in MS Office and related presentation software and tools;
- LinkedIn and other Social Media Platform Experience
- Strong organization skills with excellent follow up and relentless follow through
- Bachelor's degree in general business, sales, marketing or related field preferred
- Prior real estate operations and or agent relations and engagement experience
- Prior real estate sales experience is strongly preferred
- Prior recruiting/talent management experience preferred
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Exciting News: We are excited to announce that Realogy is now Anywhere Real Estate Inc. It will take a few months for us to transition to our new brand. For more information about this change, please click here.
EEO Statement: EOE AA M/F/Vet/Disability
Compensation Range:
$115,000 - $120,000 ; At Anywhere, actual compensation within that range will be dependent upon the individual's skills, experience, and qualifications.