Key responsibilities:
- Manage and coordinate US event marketing program including tradeshow and conference exhibiting and sponsorships. Responsibilities include logistics coordination, attendance, pre-and post-event marketing/promotions, email and collateral strategy, lead generation campaigns, and return on event (ROE) tracking.
- Manage event campaigns which includes creation and execution of print, advertising and email promotions
- Manage relationships with trade associations and other partners to drive product awareness, brand awareness and new business opportunities.
- Manage lead input, qualification, distribution and follow up within company CRM. Coordination of short and long term marketing initiatives and campaigns affecting multiple stakeholders across a global organization.
- Build relationships with Regional Sales Managers and Sale Agents in order to engage them in overall event/association strategy.
- Research and vet new associations/events in line with ideal target audience to create brand awareness and lead generation opportunities.
- Coordinate and manage US internal events.
- Support other key marketing efforts as needed.
Key Experience:
- Minimum of 1-3 years experience in Marketing, Communications, or related field.
- B2B lead generation
- Internal/external event coordination
- Relationship management
- Project management
- ROI reporting
- Budget management
- Campaign Management
Key Requirements:
- BS, in Marketing or related field
- Motivated by high-performance , high-energy, fast-paced team dynamic
- Must be self-motivated, positive and confident in outlook, and demonstrate acute attention to detail
- Willingness to travel within the U.S
Key Skills:
- Excellent interpersonal communication skills.
- Ability to effectively manage multiple projects simultaneously.
- Strong sense of initiative.
- Innovative.
- Excellent team player.
- Detail-oriented.
- Proficient with MS Office applications and salesforce.com. Adobe Creative Suite, email automation programs, html and advanced excel experience a plus.
Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.
We at Allianz believe in a diverse and inclusive workforce and are proud to be an equal opportunity employer. We encourage you to bring your whole self to work, no matter where you are from, what you look like, who you love or what you believe in.
We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, disability or sexual orientation.
Great to have you on board. Let's care for tomorrow.
Note: Diversity of minds is an integral part of Allianz’ company culture. One means to achieve diverse teams is a regular rotation of Allianz Executive employees across functions, Allianz entities and geographies. Therefore, the company encourages its employees to have motivation in gaining varied skills from different positions and to collect experiences from across Allianz Group.
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