Job Description
We are hiring a Director of Sales and Marketing!
The best salespeople will tell you that they are not salespeople at all, they just love what they do and they personally believe in the product they are selling. Are you ready to love what you do?
We are looking for a Sales and Marketing Director that has a sincere passion for seniors and truly believes that our communities offer the highest quality of care among our competitors. We are looking for a person that has a proven track record of converting leads to move-ins as well as successfully managing and directing a team.
The Sales and Marketing Director manages and directs the Sales and Marketing department in accordance with the marketing and business plans including managing the sales team, and sales process, and completing all activities required for a sale. This position maintains and/or improves upon the occupancy level and revenue production in the community represents events in the community and increases awareness through participation in outside events. Assists management with resident retention. Develops and executes marketing plans and achieves community occupancy goals.
Benefits:
- Competitive salary of $45,000.00 plus Commissions of 5-8% of net sale price per unit
- A company that is growing
- An awesome team that is passionate about seniors
- Medical, Dental, and Vision Insurance
- Paid Time Off - Hire through 18 months - 80 hours maximum PTO hours that may be earned annually.
- 7 Paid Holidays per year
- 401K/Roth plan
- Company-paid life insurance
- Employee Assistance Program (EAP)
- Parental leave
- Educational/Personal Development Reimbursement Assistance
What you would do:
- Utilize established sales processes, systems, and forms for sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals.
- Market community services and programs to prospective residents, their family members, and/or advisors in the decision-making process.
- Coordinate and complete all activities needed for a sale and convert deposits to move-ins.
- Marketing/advertising campaigns- print, radio, social media, etc.
- Keep management and other key associates abreast of the status of all prospective move-ins.
- Develop and maintain relationships with and generate leads through residents, family, and professional referral sources on a weekly basis.
- Represent the community and increase awareness through participation in outside events, professional groups, and community involvement in the local market.
- Develop and execute marketing plans and achieve community occupancy goals.
- Monitor conversion ratios regarding sales performance and business development call to direct referral sources and collect and analyze data to prepare weekly and monthly reports.
- Maintain working knowledge of lead management systems and use them to maximize sales effectiveness.
- Perform other duties as assigned or determined by the Executive Director to be appropriate. Must effectively perform independently and under only general supervision.
Requirements:
- A Bachelor's Degree in Marketing, Business, or a related field from an accredited college or university, or an equivalent combination of experience and education.
- 2-5 years of Sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads
- Knowledge of Sales and Marketing principles and methods for showing, promoting, and selling products or services including marketing strategy and tactics, sales techniques, and sales control systems.
- Frequent car travel requires the incumbent to possess and maintain a valid driver's license.
- Must be able to pass a criminal background check and drug test (not including marijuana in Washington State).
*Please DO NOT include the date of your graduation, if applicable on your resume or application. Thank you!*