Director Of Marketing

Wagamama USA is growing!

Wagamama operates popular, award-winning restaurants and offers fresh, Asian-inspired cuisine in a friendly, social, and vibrant setting. Currently, Wagamama USA has nine restaurants with locations in New York, Boston, Tampa, Dallas, and Clarendon, and an aggressive and exciting growth plan to open many more Wagamama locations across the USA over the next few years.

Director of Marketing- This role will be responsible for the development, programming, and implementation of Marketing initiatives across the Wagamama USA and Punch Bowl Social brands.

What you’ll do:

Brand Marketing

• Support the VP of Marketing with brand initiatives that deliver against the overarching company objectives.
• Coordinate the production of all creative content required to support multi-channel marketing campaigns.
• Coordinate and lead brand amplification that reaches new and returning audiences across a range of channels, including, but not limited to PR, partnerships, influencers, and brand events. Local Marketing
• Develop effective local store marketing plans that create a “local brand” feel and activate the restaurants.
• Work in partnership with digital support to create brand moments that can be amplified through performance marketing tactics. Management
• Manage the marketing calendars through the lens of our high brand standards.
• Manage marketing and brand lines on the marketing budget.
• Manage all relevant third-party agencies to the above list of responsibilities.
• Support the marketing implementation for menu and product changes across both brands.
• Create, copywrite, and distribute the weekly business/ops/brand updates.

benefits + compensation:

• medical, dental, vision, accident & life insurance + 401k available
• Based Salaried $120k- $150k

experience required:

• 5 years or more experience in brand and marketing roles. Hospitality industry preferred.
• A bachelor’s degree or higher, ideally in marketing or business.
• An analytical individual with strong project management skills

location & travel requirements:

· Location & travel requirements:

· The position will be required to be East-Coast based. Some travel may be required to other locations, including travel to states/cities with Wagamama restaurants.

At Wagamama we’re proud that people can be themselves at work and we celebrate the differences and diversity of our teams. Be you, be Wagamama!

#HP

check us out here: https://www.wagamama.us/

Job Type: Full-time

Pay: $120,000.00 - $150,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

Ability to Relocate:

• New York State: Relocate before starting work (Required)

Work Location: In person