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Form of workJob Description
Duties include but are not limited to:
- Interviewing prospective Residents to determine needs and qualifications for residing in an assisted living community.
- Maintaining a detailed customer database to stay in close contact with potential Residents/family members.
- Regularly, tour prospective Residents through the community, model rooms, available services, associated fees, and terms of the lease.
- Planning and overseeing advertising and promotional activities including print, online, electronic media, and direct mailings.
- Preparing or directing the preparation of public relations releases, special brochures, and similar materials.
- Inspecting the condition of apartments and premises periodically and arranging for necessary maintenance to assure Roseleaf Communities show positively to the community.
- Working with the Executive Director and Department Heads.
- Establishing strategic marketing plans to guide marketing efforts and help each new surroundings.level census objectives.
- Effectively educates the County regarding Roseleaf Communities to gain appropriate resident referrals.
- Managing marketing operating budget to assure spending is at or below budgetary guidelines.
- Establishing and maintaining a consistent image throughout the Community, with promotional materials and special events held or sponsored.
- Monitoring competitive services and marketing activities of other assisted living communities in the area to assure our communities remains competitive in the marketplace.
- Maintaining confidentiality of all pertinent personal or health information concerning Residents and staff.
- Other duties as assigned and related to the success and the Care, Comfort, and Engagement of our Residents.
The Community Sales Director will report to the Executive Director and Chief of Operations and will meet regularly with that person to provide status reports and engage in the process of strategic planning related to the position.
