Address
Form of workJob Details
Job Location
5111 COMMERCE CROSSINGS SUITE 106 - LOUISVILLE, KY
Job Category
Manufacturing
Description
CHANNEL MARKETING - WAYFAIR- REMOTE
Founded 25 years ago, Hillsdale Furniture is the clear authority and market share leader within categories it serves in the home furniture industry. Hillsdale Furniture was founded by 5 individuals who built a winning and highly successful company with an excellent reputation of offering innovative and unique products, a deep selection of products, and excellent service. The company has smartly positioned itself for strong continued growth with a wide range of investments. The company has a unique and highly desirable work culture that is in the process of expanding its team and building out focused strategic initiatives for its next phase of growth. Hillsdale is seeking to fill this newly created leadership role that is a critical contributor to the future success of the company.
The Wayfair Channel Marketing role will report directly to the Channel Marketing Sales Director. Hillsdale has had tremendous success selling online where >50% of company sales are generated, which is over indexed for the industry. While the company has had great success with many etailers and retailer's online platforms, Hillsdale is in the process of enhancing focus and distorting greater resources to elevate our online and instore presence, positioning, marketing, product offering, and supply chain to further accelerate growth, making Hillsdale the undisputed omni-channel leader in the categories we serve. The candidate will work heavily with the Sales Team. This individual, in collaboration with the Sales Team, will have ultimate responsibility for the development and execution of the omni-channel sales and marketing strategy for Wayfair. This individual must be a strong leader, communicator, and take a business partnership approach working with cross-functional teams including Sales, Demand Planning, Product Management, Product Development, Finance, and Distribution. The candidate must be hands-on, analytical and detailed, and have a strong drive for success.
Qualifications
Position Responsibilities:
Top 5 Experiences We Are Looking For:
Top 5 Skills & Characteristics We Are Looking For:
Education:
Travel:
Job Location
5111 COMMERCE CROSSINGS SUITE 106 - LOUISVILLE, KY
Job Category
Manufacturing
Description
CHANNEL MARKETING - WAYFAIR- REMOTE
Founded 25 years ago, Hillsdale Furniture is the clear authority and market share leader within categories it serves in the home furniture industry. Hillsdale Furniture was founded by 5 individuals who built a winning and highly successful company with an excellent reputation of offering innovative and unique products, a deep selection of products, and excellent service. The company has smartly positioned itself for strong continued growth with a wide range of investments. The company has a unique and highly desirable work culture that is in the process of expanding its team and building out focused strategic initiatives for its next phase of growth. Hillsdale is seeking to fill this newly created leadership role that is a critical contributor to the future success of the company.
The Wayfair Channel Marketing role will report directly to the Channel Marketing Sales Director. Hillsdale has had tremendous success selling online where >50% of company sales are generated, which is over indexed for the industry. While the company has had great success with many etailers and retailer's online platforms, Hillsdale is in the process of enhancing focus and distorting greater resources to elevate our online and instore presence, positioning, marketing, product offering, and supply chain to further accelerate growth, making Hillsdale the undisputed omni-channel leader in the categories we serve. The candidate will work heavily with the Sales Team. This individual, in collaboration with the Sales Team, will have ultimate responsibility for the development and execution of the omni-channel sales and marketing strategy for Wayfair. This individual must be a strong leader, communicator, and take a business partnership approach working with cross-functional teams including Sales, Demand Planning, Product Management, Product Development, Finance, and Distribution. The candidate must be hands-on, analytical and detailed, and have a strong drive for success.
Qualifications
Position Responsibilities:
- Support and drive sales team to deliver customer sales / margin targets. Set and measure KPI's.
- Develop and execute with Channel Manager a omni-channel growth strategy.
- Create and execute effective omni-channel marketing programs via key word search, reviews, promotions, new product launches, other initiatives to drive growth. Set annual marketing initiative calendars. Ensure site content and assets are up to date and accurate.
- Continually mine data and evaluating analytics identifying sales trends, market trends, and opportunities to expand and retract on initiatives.
- Work closely with demand planning to build demand forecasts to ensure >98% fill rates.
- Work closely with Product Management and Product Development teams to ensure product pipeline is full, to right spec, and at right price point for channel. Seek product opportunities for key promotional events in addition to supplying product(s) for etailer's brand platform.
- Constant evaluation of product performance and price positioning. Rationalize product range as required; Drive phase-in plans for new products, phase-out plans for discontinued products.
Top 5 Experiences We Are Looking For:
- Promotion/Advertising/Campaign Planning
- New product launch strategy/execution
- Sales/Product/Promotion analysis and planning
- Competitive product assessment.
- Budget Management
Top 5 Skills & Characteristics We Are Looking For:
- Creative. Imaginative. Ability to think big and out of the box.
- Strategic. Ability to detail a plan and execute supporting actions to achieve goals.
- Analytical. Problem-solver. Makes fact-based decision making. Attention to detail.
- Drive & Conviction. Track record of achieving targets. Results oriented. High level of initiative.
- Strong interpersonal and collaborative skills. Excellent written and verbal communication skills.
- Hands on - ability to manage both tactical and long term perspectives.
Education:
- Bachelor's degree in Marketing or Business.
Travel:
- <10% of Time
